Top apps by role
Best Shopify apps for agency owners and freelancers (October 2026)
Installs the same stack on many client stores and answers for it afterwards. Weighs partner programmes, multi-store pricing and how predictable the app is across themes and client sizes.
Written for titles like Agency Owner, Agency Founder, Shopify Partner, Freelance Consultant, Ecommerce Strategist, Account Manager. Each category below keeps the published ranking; nothing is reordered for this page.
Categories in the stack
14
Apps ranked across them
526
Core categories
3
Reviews behind the ranking
35,506
top 3 per category
The stack, category by category
Top five per category. Core categories first, then the ones most stores in this group add later.
- Page builder Core
- SEO Core
- Analytics Core
- Email marketing Usually needed
- Product reviews Usually needed
- Upsell and cross-sell Usually needed
- Ads Usually needed
- Workflow automation Usually needed
- Store data importer Usually needed
- Currency and translation Situational
- Bulk editor Situational
- Social proof Situational
- Metafields Situational
- Pop-ups Situational
Core
Page builder: 22 apps ranked
| # | App | Rating | Reviews | Last 180 days | From | Free plan | Trial | Built for Shopify | Launched | Integrations | Tier |
|---|---|---|---|---|---|---|---|---|---|---|---|
| 1 |  Theme Updater & Backups | OOTSEffortlessly update themes, add new sections, and backup data | 4.2(292) | 292 | 16 | $4/month | Yes | 7 days | No | 2016 | Archetype Themes, Clean Canvas Themes, Dawn Theme +3 | Established |
| 2 |  HelpLab FAQ Page, Product FAQsCreate beautiful FAQ page, support page or product Q&A | 5.0(220) | 220 | 1 | $3.99/month | Yes | 5 days | Yes | 2020 | App Blocks, Google Schema, Online Store 2.0 +2 | Leader |
| 3 |  Hypervisual Page BuilderBeautiful landing and product pages | 5.0(56) | 56 | 0 | $9.95/month | No | 14 days | No | 2017 | Klaviyo, Mailchimp | Established |
| 4 |  DEPRO: SectionsFlexible sections for any pages | 4.5(35) | 35 | 0 | $5.99/month | No | 2 days | No | 2019 | none listed | Emerging |
| 5 |  Reputon Blog & Page BuilderBuild pages and blog posts from Google Docs in one... | 4.5(21) | 21 | 1 | $9.99/month | Yes | none | No | 2020 | Google Docs, Google Drive | Emerging |
Showing the top 5 of 22. Show all 22 →
Core
SEO: 41 apps ranked
| # | App | Rating | Reviews | Last 180 days | From | Free plan | Trial | Built for Shopify | Launched | Integrations | Tier |
|---|---|---|---|---|---|---|---|---|---|---|---|
| 1 |  Avada AI SEO Image OptimizerWin sales via AI SEO Audit Agent, Checklist & onpage... | 4.9(4,687) | 4,687 | 429 | $34.95/month | Yes | 7 days | Yes | 2020 | Air reviews: Product Reviews, Core Web Vitals, Google: Google Search Console +3 | Leader |
| 2 |  REVIEWS.io Product Reviews AppCollect product reviews, star ratings, testimonials, UGC + Q&A | 4.7(772) | 772 | 63 | $19/month | Yes | 14 days | No | 2014 | Attentive, Google, Gorgias +2 | Leader |
| 3 |  SEO Image Optimizer WizardGet SEO Image Optimizer & Improve site speed & SEO... | 4.8(721) | 721 | 38 | Free plan | Yes | none | No | 2018 | image optimization, SEO, site speed +1 | Leader |
| 4 |  AltKing: AI Alt Text SEO & ADAOptimize all image ALT Texts, improve SEO & Accessibility: ADA | 5.0(235) | 235 | 169 | Free plan | Yes | none | Yes | 2021 | none listed | Leader |
| 5 |  Bloggle: SEO Blog BuilderDesign high-converting blog posts. Boost sales & SEO traffic. | 4.9(337) | 337 | 16 | $19.90/month | No | 14 days | No | 2021 | Gempage, Klaviyo, Langify +3 | Leader |
Showing the top 5 of 41. Show all 41 →
Core
Analytics: 108 apps ranked
| # | App | Rating | Reviews | Last 180 days | From | Free plan | Trial | Built for Shopify | Launched | Integrations | Tier |
|---|---|---|---|---|---|---|---|---|---|---|---|
| 1 |  Data Export IO: ReportEasy premade and custom reports: filter, schedule, and more. | 5.0(2,014) | 2,014 | 79 | $12/month | No | 15 days | No | 2016 | Email, FTP, Google Drive +2 | Leader |
| 2 |  MLV Auto Currency SwitcherStreamline global shopping with automatic currency converter | 4.8(988) | 988 | 7 | $9.95/month | Yes | 15 days | No | 2014 | none listed | Leader |
| 3 |  EZ Exporter ‑ Data ExportsAutomate order export & more to FTP/SFTP, Google Sheets, email | 5.0(101) | 101 | 3 | $29.95/month | No | 7 days | No | 2016 | Airtable, Amazon S3 (AWS), Dropbox +3 | Leader |
| 4 |  Buy Button channelSell your products on any website or blog. | 3.8(193) | 193 | 1 | Free plan | Yes | none | No | 2012 | none listed | Established |
| 5 |  Hotjar InstallTruly understand how your visitors interact on your site. | 4.3(91) | 91 | 3 | $0.99/month | No | 7 days | No | 2018 | Hotjar | Established |
Showing the top 5 of 108. Show all 108 →
Usually needed
Email marketing: 53 apps ranked
| # | App | Rating | Reviews | Last 180 days | From | Free plan | Trial | Built for Shopify | Launched | Integrations | Tier |
|---|---|---|---|---|---|---|---|---|---|---|---|
| 1 |  Shopify MessagingEmail, SMS, and WhatsApp marketing made for commerce | 4.8(4,654) | 4,654 | 1,193 | Free plan | Yes | none | No | 2020 | none listed | Leader |
| 2 |  Klaviyo: Email Marketing & SMSEmail marketing, SMS, & WhatsApp that turn messages into sales | 4.7(3,375) | 3,375 | 776 | $15/month | Yes | none | No | 2012 | Aftership, Gorgias, Meta Advertising +3 | Leader |
| 3 |  Mailchimp Email SMS MarketingDrive sales with email marketing, SMS, forms, and automation | 4.8(1,518) | 1,518 | 408 | $13/month | Yes | none | No | 2018 | 2048 Variants, Judge.me, QuickBooks Online +2 | Leader |
| 4 |  Orderly Emails ‑ Templates AppCustomizable email templates: boost your brand and marketing | 3.8(772) | 772 | 78 | Free plan | Yes | none | No | 2016 | Email, Marketing Automations, OrderlyPrint +2 | Leader |
| 5 |  ONE: AI, Pop Up, SMS MarketingGrow sales with AI email marketing, SMS, spin wheel and... | 4.9(1,002) | 1,002 | 0 | $9/month | Yes | 10 days | No | 2019 | ChatGPT (OpenAI), One.Store AI, Google & YouTube, eBay, Amazon, Klaviyo, MailChimp, Omnisend +3 | Leader |
Showing the top 5 of 53. Show all 53 →
Usually needed
Product reviews: 29 apps ranked
| # | App | Rating | Reviews | Last 180 days | From | Free plan | Trial | Built for Shopify | Launched | Integrations | Tier |
|---|---|---|---|---|---|---|---|---|---|---|---|
| 1 |  Reputon Customer Reviews AppGet genuine Trustpilot or Google reviews with automated emails | 4.9(1,167) | 1,167 | 154 | $9.99/month | Yes | none | Yes | 2018 | Aftership, Email, facebook reviews +2 | Leader |
| 2 |  LAI Product Reviews AppConvert more with product reviews, photos, testimonials | 4.9(563) | 563 | 112 | Free plan | Yes | none | Yes | 2020 | BON Loyalty Program & Rewards, GemPages Landing Page Builder, Klaviyo: Email Marketing & SMS +1 | Leader |
| 3 | REVIEWS.io Product Reviews AppCollect product reviews, star ratings, testimonials, UGC + Q&A | 4.7(772) | 772 | 63 | $19/month | Yes | 14 days | No | 2014 | Attentive, Google, Gorgias +2 | Leader |
| 4 |  Judge.me Ali Reviews ImporterImport AliExpress reviews and grow your dropshipping store | 4.9(240) | 240 | 100 | Free plan | Yes | none | Yes | 2018 | Ali Express, Aliexpress, AliExpress Reviews +2 | Established |
| 5 |  TrustReviews: Product ReviewsCollect product reviews & UGC. Amazon and Aliexpress importer | 4.7(310) | 310 | 4 | $13.99/month | Yes | 14 days | No | 2021 | Google Shopping, Klaviyo, Love Loyalty +3 | Established |
Showing the top 5 of 29. Show all 29 →
Usually needed
Upsell and cross-sell: 55 apps ranked
| # | App | Rating | Reviews | Last 180 days | From | Free plan | Trial | Built for Shopify | Launched | Integrations | Tier |
|---|---|---|---|---|---|---|---|---|---|---|---|
| 1 |  RevenueHunt Product Quiz MakerProduct recommendation quizzes builder to boost leads & sales | 4.9(463) | 463 | 60 | $39/month | Yes | 15 days | Yes | 2019 | Google Analytics, Klaviyo, Meta Pixel +3 | Leader |
| 2 |  FoxKit: Upsell & Bundles AppAOV+ with bundles, cart upsell, volume discounts & low stock | 4.9(379) | 379 | 34 | $19/month | Yes | 14 days | Yes | 2021 | Ali Reviews, Judge.me, Yotpo, Automizely, Adoric, StoreSEO, eComposer, PageFly, GemPages +3 | Leader |
| 3 |  USO: Ultimate Special OffersThe all-in-one app for promotions, discounts, BOGO's & bundles | 4.6(405) | 405 | 5 | $9/month | Yes | 14 days | No | 2015 | none listed | Leader |
| 4 |  Octane AI: Advanced Quiz MakerStunning quizzes that boost sales, conversions & subscribers | 4.7(208) | 208 | 10 | $50/month | No | 14 days | No | 2018 | Attentive, Gorgias, Klaviyo +3 | Established |
| 5 |  Quiz Kit: Product Quiz MakerProduct recommendation quiz builder (eg skincare quiz) | 4.9(177) | 177 | 8 | $59/month | Yes | 10 days | Yes | 2020 | Attentive, Checkout & Flow, Google Tag Manager +3 | Established |
Showing the top 5 of 55. Show all 55 →
Usually needed
Ads: 40 apps ranked
| # | App | Rating | Reviews | Last 180 days | From | Free plan | Trial | Built for Shopify | Launched | Integrations | Tier |
|---|---|---|---|---|---|---|---|---|---|---|---|
| 1 |  PinterestPut your products where people go to find ideas to... | 4.1(1,708) | 1,708 | 47 | Free plan | Yes | none | No | 2020 | none listed | Leader |
| 2 |  Minta Social Videos Auto PostAuto Post Social Media Video Ads, & Promo Product Video... | 4.4(325) | 325 | 21 | $5/month | No | 7 days | No | 2020 | AI Auto post to Social Media, Facebook videos & video ads, Instagram product video ads +2 | Leader |
| 3 |  Autoketing Product ReviewsCollect product review, UGC and rating to show social proof.... | 4.4(79) | 79 | 0 | $7.99/month | No | 3 days | No | 2021 | none listed | Established |
| 4 |  Omega Twitter Pixel,ConversionBoost your X Ad ROI with powerful X Pixel &... | 4.7(52) | 52 | 1 | $8.99/month | Yes | 3 days | Yes | 2021 | Online Store 2.0, Twitter, X pixel | Established |
| 5 |  Reaktion: Tracking & AnalyticsMaximize your profits with accurate tracking and insights. | 4.7(28) | 28 | 5 | $85/month | No | 10 days | No | 2021 | GA4, Google Ads, Klaviyo +3 | Emerging |
Showing the top 5 of 40. Show all 40 →
Usually needed
Workflow automation: 48 apps ranked
| # | App | Rating | Reviews | Last 180 days | From | Free plan | Trial | Built for Shopify | Launched | Integrations | Tier |
|---|---|---|---|---|---|---|---|---|---|---|---|
| 1 |  Rewind BackupsMaximize your store uptime with automated backup and restore. | 4.3(630) | 630 | 15 | $19/month | No | 7 days | No | 2016 | Confluence, GitHub, Klaviyo +3 | Leader |
| 2 |  Leap Auto Tags | All‑in‑1 TagsA smart way to automatically tag orders, customers & products | 4.9(204) | 204 | 3 | $8/month | Yes | 14 days | Yes | 2020 | Klaviyo, Subscription, Zapiet | Established |
| 3 |  Disputifier: Smart ChargebacksPrevent and fight chargebacks on autopilot | 4.7(131) | 131 | 3 | Free plan | Yes | none | No | 2020 | Afterpay, Authorize.net, Klarna +3 | Established |
| 4 |  TrackiPal PayPal Tracking SyncOfficial PayPal Tracking Sync App: Get PayPal Funds Faster! | 4.7(106) | 106 | 3 | $4.99/month | Yes | 7 days | Yes | 2020 | PayPal synching: Trackshore, PayPal tracking autopilot, PayPal Tracking Sync +3 | Established |
| 5 |  O: Auto Tag Order & CustomerSmart Tags for Orders & Customers. Auto Segmentation & Flow | 4.9(86) | 86 | 0 | $7.99/month | Yes | 7 days | Yes | 2017 | none listed | Established |
Showing the top 5 of 48. Show all 48 →
Usually needed
Store data importer: 25 apps ranked
| # | App | Rating | Reviews | Last 180 days | From | Free plan | Trial | Built for Shopify | Launched | Integrations | Tier |
|---|---|---|---|---|---|---|---|---|---|---|---|
| 1 |  Selling PointMigrate unlimited Gift Cards in bulk from any website or... | 5.0(49) | 49 | 1 | $49.99/month | No | none | Yes | 2021 | none listed | Emerging |
| 2 |  BillbeeAll-in-one solution for multichannel order management | 4.5(56) | 56 | 0 | Free plan | Yes | none | No | 2019 | none listed | Leader |
| 3 |  Bitmeli MLImport & Sync products from Mercado Libre to your Store | 4.7(36) | 36 | 2 | $30/month | Yes | none | Yes | 2018 | Mercado Libre, Mercado Livre | Emerging |
| 4 |  Etsy Integration ‑ ShopListSync with Etsy marketplace for listings, orders and inventory. | 2.2(39) | 39 | 2 | $4.99/month | No | 7 days | No | 2020 | none listed | Emerging |
| 5 |  Webkul Odoo ConnectorReal time Sync to Odoo for Products, Orders, Qty | 4.5(18) | 18 | 2 | $35/month | No | 7 days | No | 2016 | Odoo ERP | Emerging |
Showing the top 5 of 25. Show all 25 →
Situational
Currency and translation: 28 apps ranked
| # | App | Rating | Reviews | Last 180 days | From | Free plan | Trial | Built for Shopify | Launched | Integrations | Tier |
|---|---|---|---|---|---|---|---|---|---|---|---|
| 1 |  Hextom AI Translate & CurrencyTranslate with GPT, Claude, Gemini, etc and currency converter | 4.7(1,237) | 1,237 | 51 | $9.99/month | Yes | 7 days | Yes | 2020 | gempages, Judge.me Reviews, layouthub +3 | Leader |
| 2 | MLV Auto Currency SwitcherStreamline global shopping with automatic currency converter | 4.8(988) | 988 | 7 | $9.95/month | Yes | 15 days | No | 2014 | none listed | Leader |
| 3 |  Weglot: AI Translation & SEOTranslate your store with custom AI & SEO ready translation. | 4.5(827) | 827 | 18 | $17/month | Yes | 14 days | No | 2016 | Gempage, Instant Search +, Judge.me +3 | Leader |
| 4 |  WB: Multi Currency ConverterConnect multiple stores and redirect customers by location | 4.8(129) | 129 | 1 | $9.99/month | Yes | 30 days | Yes | 2021 | none listed | Established |
| 5 |  geolizrIncrease conversions by displaying GEO specific content | 4.7(92) | 92 | 1 | $10/month | No | 7 days | No | 2016 | Langify | Established |
Showing the top 5 of 28. Show all 28 →
Situational
Bulk editor: 22 apps ranked
| # | App | Rating | Reviews | Last 180 days | From | Free plan | Trial | Built for Shopify | Launched | Integrations | Tier |
|---|---|---|---|---|---|---|---|---|---|---|---|
| 1 |  Hextom: Bulk Product EditSave time with bulk editing, importing, exporting store data | 4.9(1,164) | 1,164 | 116 | $9.99/month | Yes | none | No | 2015 | none listed | Leader |
| 2 |  Vela | AI, optimization & moreOptimize listing content and appearance to improve performance | 4.5(238) | 238 | 8 | $19.95/month | No | 7 days | No | 2018 | ChatGPT, eBay, Etsy +3 | Established |
| 3 |  Retail Barcode LabelsCreate and print barcode labels for your products | 2.3(476) | 476 | 25 | Free plan | Yes | none | No | 2018 | none listed | Established |
| 4 |  WTE ‑ Duplicate FinderImprove store catalogue by removing duplicates | 4.4(21) | 21 | 1 | $5.15/month | Yes | none | Yes | 2019 | none listed | Emerging |
| 5 |  Replaceit ‑ Bulk edit productsBulk edit titles, tags, SEO & metafields in one click | 4.0(22) | 22 | 0 | $1.99/month | Yes | none | No | 2021 | none listed | Emerging |
Showing the top 5 of 22. Show all 22 →
Situational
Metafields: 15 apps ranked
| # | App | Rating | Reviews | Last 180 days | From | Free plan | Trial | Built for Shopify | Launched | Integrations | Tier |
|---|---|---|---|---|---|---|---|---|---|---|---|
| 1 |  Bonify Custom FieldsManage custom fields, metafields, and get eBay specific fields | 4.6(111) | 111 | 1 | $14/month | Yes | 14 days | No | 2016 | Amazon S3, eBay, Google Chrome (Browser Extension) | Leader |
| 2 |  Variant Description OMGAdd unique variant descriptions and display variant metafields | 4.9(75) | 75 | 1 | $5/month | Yes | 14 days | Yes | 2021 | 2048 Variants | Established |
| 3 |  Metafields ManagerImprove and maintain your storefront with custom data models. | 4.9(67) | 67 | 0 | $20/month | No | 14 days | No | 2016 | none listed | Established |
| 4 |  AirfieldsExtend your store with CMS functionality & custom metafields | 4.9(12) | 12 | 0 | $29/month | No | 30 days | No | 2018 | none listed | Emerging |
| 5 |  CT ‑ Custom Metafields ManagerCreate dynamic and customize to make unique product page. | 5.0(7) | 7 | 0 | $18/month | No | 14 days | No | 2020 | none listed | Emerging |
Showing the top 5 of 15. Show all 15 →
Situational
Pop-ups: 60 apps ranked
| # | App | Rating | Reviews | Last 180 days | From | Free plan | Trial | Built for Shopify | Launched | Integrations | Tier |
|---|---|---|---|---|---|---|---|---|---|---|---|
| 1 |  Attrac Popup, Announcement BarAdd bar, banner, pop up window, marquee header,countdown timer | 5.0(1,179) | 1,179 | 360 | $8.99/month | Yes | 7 days | Yes | 2018 | Klaviyo, Mailchimp, Omnisend +3 | Leader |
| 2 | RevenueHunt Product Quiz MakerProduct recommendation quizzes builder to boost leads & sales | 4.9(463) | 463 | 60 | $39/month | Yes | 15 days | Yes | 2019 | Google Analytics, Klaviyo, Meta Pixel +3 | Leader |
| 3 |  Poptin Exit Popup Email Pop UpGrow Sales, Email & SMS with Exit Intent Popup, Spin... | 4.9(346) | 346 | 43 | $25/month | Yes | none | No | 2017 | ActiveCampaign, Hubspot, Klaviyo +3 | Established |
| 4 |  Yeps Announcement Bar BannerAdd bar banner, pops, countdown timer bar, header, email popup | 5.0(198) | 198 | 24 | $6.99/month | Yes | 7 days | Yes | 2017 | Klaviyo, Mailchimp | Established |
| 5 |  Pify AI Contact Form BuilderEasy to build customization forms, support form, return forms | 4.7(484) | 484 | 3 | $4.99/month | Yes | 5 days | No | 2020 | Google, Klaviyo, Mailchimp +3 | Leader |
Showing the top 5 of 60. Show all 60 →
Other roles
- Best Shopify apps for founders and store owners
- Best Shopify apps for ecommerce managers
- Best Shopify apps for growth and performance marketers
- Best Shopify apps for retention, CRM and lifecycle marketers
- Best Shopify apps for CRO specialists and web merchandisers
- Best Shopify apps for operations and fulfilment managers
- Best Shopify apps for customer support and CX leads
- Best Shopify apps for finance and accounting managers
- Best Shopify apps for developers and technical leads
- Best Shopify apps for paid media and performance agencies
- Best Shopify apps for email, SMS and retention agencies
- Best Shopify apps for CRO and design agencies
- Best Shopify apps for Shopify development agencies and Plus partners
- Best Shopify apps for SEO and content agencies
- Best Shopify apps for fulfilment partners and 3PL operators
- Best Shopify apps for content and SEO managers
By industry
- Best Shopify apps for fashion and apparel brands
- Best Shopify apps for beauty and cosmetics brands
- Best Shopify apps for home, furniture and decor brands
- Best Shopify apps for jewelry and accessories brands
- Best Shopify apps for health and wellness brands
- Best Shopify apps for food, beverage and supplement brands
- Best Shopify apps for fitness brands
- Best Shopify apps for sports and outdoor brands
- Best Shopify apps for pet brands
- Best Shopify apps for toys, kids and baby brands
- Best Shopify apps for hobby and craft stores
- Best Shopify apps for electronics and gadget stores
- Best Shopify apps for automotive and car parts stores
- Best Shopify apps for gift and occasion stores
- Best Shopify apps for art, prints and collectibles sellers
By business model
- Best Shopify apps for dropshipping stores
- Best Shopify apps for print on demand stores
- Best Shopify apps for B2B and wholesale merchants
- Best Shopify apps for digital product and course sellers
- Best Shopify apps for direct-to-consumer (DTC) brands
- Best Shopify apps for private label brands
- Best Shopify apps for white label sellers
- Best Shopify apps for subscription box and replenishment businesses
- Best Shopify apps for one-product stores
- Best Shopify apps for general stores
- Best Shopify apps for niche stores
- Best Shopify apps for multi-brand retailers
- Best Shopify apps for handmade and artisan sellers
- Best Shopify apps for personalised and made-to-order product sellers
Data as of Oct 15, 2026, from the public Shopify App Store listing. How the numbers are computed: methodology.
Situational
Social proof: 38 apps ranked
Showing the top 5 of 38. Show all 38 →