Shopify app
LeaderBuilt for ShopifyCWILL Popup Email Marketing
Newsletter pop up window SMS & email popup for more...
- Rating on Shopify
- 4.9(7,703)
- Reviews
- 7,703
- Developer
- CWILL INC
- Launched
- October 27, 2022
- Pricing
- Free plan available. Free trial available.
- Languages
- English, Chinese (Simplified), Chinese (Traditional), Turkish, Portuguese (Brazil), Portuguese (Portugal), Japanese, Italian, French, German, Dutch, Czech, Danish, Spanish, Norwegian, Norwegian Nynorsk, Norwegian (Bokmål), Polish, Somali, Finnish, Swedish, Thai, Korean
The facts
Every value below is read from the listing or computed by the published formula. Nothing is a verdict.
Bayesian rating
4.90
category median 4.54
Reviews in the last 180 days
3
from the 3 reviews on the listing page
1 and 2 star share
0%
32 of 7,703
Starting price
$11.90/month
band: $10 to $29 · 14-day trial
Pricing plans as listed on Shopify
All charges are billed in USD. Recurring and usage-based charges are billed every 30 days.
| Plan | Price | Billed yearly | Trial | Usage fee | Included |
|---|---|---|---|---|---|
| Free | Free | not offered | none | none stated | 30 new subscribers/month; 2,000 marketing emails/month; Unlimited popup views and store traffic; Unlimited stored contacts; 24/7 support |
| Essential | $11.90/month | not offered | 14 days | Usage-based charges may apply for subscribers or marketing emails beyond your monthly plan limits. | 150 new subscribers/month; 5,000 marketing emails/month; Unlimited popup widgets and views; Unlimited stored contacts; Preset email automations; Custom sending domain |
| Pro | $29.90/month | not offered | 14 days | Usage-based charges may apply for subscribers or marketing emails beyond your monthly plan limits. | 500 new subscribers/month; 20,000 marketing emails/month; Unlimited popup widgets and views; Unlimited stored contacts; Custom email flows; Multi-language email templates |
| Premium | $79.90/month | not offered | 14 days | Usage-based charges apply beyond your monthly plan limits — from $1.2 per 1,000 emails. | 2,000 new subscribers/month; 60,000 marketing emails/month; Unlimited popup widgets and views; Unlimited stored contacts; Custom email flows; Customer success support |
Rating distribution
7,703 ratings on the listing at crawl time.
- 5 stars7,495(97%)
- 4 stars162(2%)
- 3 stars14(0%)
- 2 stars2(0%)
- 1 star30(0%)
Latest reviews
The 3 most recent of 3 on-page reviews, quoted to at most 25 words each. Full reviews are on the Shopify listing.
5 starsOct 7, 2026Skin ZephyrUnited States15 days using the app
"This app is amazing! In only a few days, it has drawn in more customers, and when I have questions I receive help almost immediately. ..."
5 starsSep 18, 2026Macedon PerfumesUnited States4 months using the app
"I have a small business, let's call it a microbusiness. We are making small adjustments that are part of scaling. This is likely one of ..."
1 starSep 15, 2026FreestyleVinylUnited StatesAbout 2 years using the app
"Edit based on the response: To be clear: I raised this issue multiple times with the SendWILL team and was basically told to pound sand. ..."
Developer replied. Read on Shopify
Screenshots
5 of 7 listing screenshots, composed as review cards. Captions are the developer's own.

1 of 5: Grow Email & SMS Marketing List · Boost Sales · 24/7 Support 
2 of 5: Grow email & SMS marketing list with opt‑in or exit intent popup 
3 of 5: Attract visitors through gamification, get 3X conversion rate 
4 of 5: Fully customize the popups to match your brand 
5 of 5: Convert more sales with custom discount codes
Features Shopify lists for this app
Feature handles from the listing, grouped as Shopify groups them.
Pop-up types
- Email pop-ups
- SMS pop-ups
- Exit intent
- Discounts
- Rewards
- Spin the wheel
- Newsletters
- Forms
- Announcements
- Games
- Warning pop-ups
- Consent pop-ups
- Custom pop-ups
Managing pop-ups
- Editor tool
- Templates
- Custom code
- Custom fonts
- Translation
- Localization
- Email capture list
- SMS capture list
- Campaigns
- Triggers and rules
- Automations
- Targeting
- Geolocation
- Segmentation
- Tagging
- Reporting
- Analytics
- Tracking
Campaign types
- Email campaigns
- Newsletters
- Pop-ups
- Forms
- Discounts
Managing campaigns
- Analytics
Works with
Third-party integrations link to their hub when 5 or more apps name them. Shopify's own surfaces are listed separately and never counted as integrations.
- forms
Shopify surfaces: Checkout, Shopify Flow, Shopify Admin, Flow
Data access
As disclosed on the listing. Never scored.
View customer data
Sensitive data, device and activity data
- Sensitive data: Name, email address, phone number
- Device and activity data: Geolocation, IP address, browser and operating system, browsing behavior, client ID cookie
View staff and contributor data
Store owner
- Store owner: Name, email address, phone number, physical address
View and edit store data
Customers, products, orders, discounts, store analytics, Online Store, custom data, Shopify admin
- Edit customers: Browsing behavior, customer data
- View products: Products, collections
- View orders: All order history for the last 60 days
- Edit discounts: Discount codes and promotions
- Edit store analytics: Web pixels
- Edit Online Store: Theme
- Edit custom data: Metaobject definitions
- Edit Shopify admin: Files
- Edit other data: Locales, locations, price rules, translations
Developer
CWILL INC
- Apps in the dataset:
- 1
- Address:
- 201 Commonwealth Ct, Ste 220, Cary, NC, 27511-4471, US
- Support email domain:
- ecomsend.com
- English support:
- yes
- Resources:
- Privacy policy, FAQ, Tutorial, App Documentation, changelog, demo store
Similar apps
Shopify's own similar-apps list first, then apps in the same category that share the most feature handles.
Shopify Forms
4.5(750) · listed as similar by Shopify
Pop Convert ‑ Pop Ups, Banners
4.9(8,689) · listed as similar by Shopify
EA Email Popup & Spin Wheel
4.6(152) · listed as similar by Shopify
eLoyalty Pop Ups, Email Popups
No ratings yet · shares 82% of feature handles
Maglot Pop Ups, Email Popups
1.0(1) · shares 76% of feature handles
Promolayer popups for pros
4.9(70) · shares 67% of feature handles
From the Shopify listingDeveloper claims, shown verbatim and collapsed. 71 words.Show
- Grow email list: popups, sign up forms, exit intent, spin the wheel, contact us
- Create email campaigns with drag-and-drop editor and professional templates.
- Automate welcome emails, cart recovery, discount alerts, and customer win-back.
- Customize email templates and popup designs to perfectly match your brand style.
- Drive sales with popup discount. Works with Klaviyo, Mailchimp, SMSBump, Privy.
CWILL (SendWILL): grow your list with popups and turn subscribers into sales with email.
CWILL (SendWILL) helps Shopify merchants collect subscribers and run email marketing campaigns with popups, forms, and automations.
Capture subscribers with email popups, exit-intent forms, newsletter signup forms, and spin-the-wheel offers. Email Shopify customers with welcome, abandoned cart, win-back, and post-purchase automations.
Sync subscribers with Shopify Email, customize popups, and track performance.
Previously known as Trustoo and EcomSend.
Questions and comments
Questions people ask about CWILL Popup Email Marketing, answered from what this page shows. Entries marked Site editor are written by the EcomAppReviews editor. Reader comments appear after a person has read and approved them, usually within a day. E-mail addresses are never published.
Data as of Oct 20, 2026, from the public Shopify App Store listing. How the numbers are computed: methodology.
7,703 reviews counted on the listing. Rating and count in the structured data are the values Shopify displayed at crawl time.