Shopify app
LeaderShopify Messaging
Email, SMS, and WhatsApp marketing made for commerce
- Rating on Shopify
- 4.8(4,654)
- Reviews
- 4,654
- Developer
- Shopify
- Launched
- April 14, 2020
- Pricing
- Free to install. Additional charges may apply.
- Languages
- English, Chinese (Simplified), French, Dutch, German, Italian, Japanese, Portuguese (Brazil), Spanish, Chinese (Traditional), Czech, Danish, Finnish, Korean, Norwegian, Polish, Portuguese (Portugal), Swedish, Thai, Turkish, Vietnamese
The facts
Every value below is read from the listing or computed by the published formula. Nothing is a verdict.
Bayesian rating
4.79
category median 4.20
Reviews in the last 180 days
1,193
from 4,661 collected reviews
1 and 2 star share
4%
166 of 4,654
Starting price
Free plan
band: Free
Pricing plans as listed on Shopify
All charges are billed in USD.
| Plan | Price | Billed yearly | Trial | Usage fee | Included |
|---|---|---|---|---|---|
| Free | Free to install | not offered | none | Your first 10,000 emails each month are free. After, pricing starts at $1/1000 emails per month. | not listed |
Rating distribution
4,654 ratings on the listing at crawl time.
- 5 stars3,763(81%)
- 4 stars604(13%)
- 3 stars121(3%)
- 2 stars48(1%)
- 1 star118(3%)
Review collection
What the site has collected for this app, so every number below can be checked against its window.
- Collected: 4,661 of 4,661 reviews (100% coverage)
- Window: Apr 15, 2020 to Oct 14, 2026
- Replied by the developer: 153 of 4,661 collected
- Collected on Oct 15, 2026
Latest reviews
The 10 most recent of 4,661 collected reviews, quoted to at most 25 words each. Full reviews are on the Shopify listing.
4 starsOct 14, 2026Hot Selections Field ShopUnited StatesOver 1 year using the app
"Merchants should know that this messaging app is very multifunctional to connect your campaigns and send auto responds email marketing to your customers under one ..."
5 starsOct 14, 2026kokosoSwitzerlandOver 2 years using the app
"satisfaisant"
5 starsOct 14, 2026davidavenezuelaUnited StatesOver 5 years using the app
"excelente"
5 starsOct 14, 2026RelishItalyOver 5 years using the app
"top"
5 starsOct 14, 2026Gulmohar Art JewelleryPakistan4 months using the app
"best"
4 starsOct 13, 2026The Ship's StoreUnited StatesAlmost 6 years using the app
"4 stars. Simple, reliable, and the list lives right in my store, which I like. My one ask: let AI assistants and connected tools build ..."
5 starsOct 13, 2026demurestylezUnited StatesOver 3 years using the app
"easy to navigate"
5 starsOct 13, 2026VirelleItaly8 months using the app
"ottima app per mandare email e messaggi, facile e semplice da usare"
5 starsOct 12, 2026SHASHI EuropeSloveniaOver 4 years using the app
"The Shopify Messaging app is built in a way that is user friendly, you are able to customize the template with your branding. It is ..."
5 starsOct 12, 2026The Piccolo Dog Printworks Co.United StatesAbout 1 year using the app
"For a starter system that's in-house for Shopify, it's a phenomonal email esystem. I Really appreciate the care and consideration that went into building it."
Features Shopify lists for this app
Feature handles from the listing, grouped as Shopify groups them.
Campaign types
- Email campaigns
- SMS campaigns
- Newsletters
- Discounts
- Promotions
- Upsell emails
- Cart emails
- Checkout emails
- Abandoned cart
- Browse abandonment
- Welcome emails
- Follow-up emails
- Win-back emails
- Drip campaigns
- Custom campaigns
Managing campaigns
- Editor tool
- Templates
- AI generation
- Custom code
- Import and export
- Email domains
- Triggers and rules
- Automations
- Targeting
- Segmentation
- Tagging
- Tracking
- Reporting
- Insights and tips
- Analytics
- Compliance
- Scheduled messages
- Templates
- Conversion metrics
- Real-time analytics
- Segmentation
Works with
Third-party integrations link to their hub when 5 or more apps name them. Shopify's own surfaces are listed separately and never counted as integrations.
Shopify surfaces: Shopify Flow, Shopify Admin, Shopify Forms
Data access
As disclosed on the listing. Never scored.
View customer data
Sensitive data, device and activity data
- Sensitive data: Name, email address, phone number, physical address
- Device and activity data: Geolocation, IP address, browser and operating system
View staff and contributor data
Store owner, staff members, blog contributors
- Store owner: Name, email address, phone number, physical address
- Staff members: Name, email address, phone number
- Blog contributors: Email address, IP address, browser and operating system
View and edit store data
Customers, products, orders, discounts, marketing, store analytics, staff accounts, Online Store, Shopify admin, other services
- Edit customers: Customer data
- View products: Products, collections
- View orders: All order history for the last 60 days
- Edit discounts: Discount codes and promotions
- Edit marketing: Marketing events
- View store analytics: Analytics, reports
- View staff accounts: Staff account additional data, staff accounts
- View Online Store: Online Store pages, checking for web cookies and conversion tracking pixels, theme
- Edit Shopify admin: Email sender configuration, files, legal policies, Shopify Home
- View other services: Apps
- Edit other data: Brand settings, checkout settings, locales, price rules, billing
Developer
Shopify
- Apps in the dataset:
- 10
- Address:
- 151 O’Connor St, Ottawa, ON, ON, CA
- Website:
- www.shopify.com/email-marketing
- Support email domain:
- shopify.com
- English support:
- yes
- Resources:
- Privacy policy
Similar apps
Shopify's own similar-apps list first, then apps in the same category that share the most feature handles.
Klaviyo: Email Marketing & SMS
4.7(3,375) · listed as similar by Shopify
Omnisend Email Marketing & SMS
On Shopify, not yet in the dataset · listed as similar by Shopify
Mailchimp Email SMS Marketing
4.8(1,518) · listed as similar by Shopify
GetResponse
5.0(4) · shares 59% of feature handles
ShopiMind ‑ Email, Popin & SMS
No ratings yet · shares 57% of feature handles
CleverReach ‑ Email marketing
2.2(13) · shares 53% of feature handles
From the Shopify listingDeveloper claims, shown verbatim and collapsed. 76 words.Show
- Send emails, SMS, and WhatsApp campaigns to customers directly from Shopify.
- Use templates for timely updates, exclusive offers, product tips, and more.
- Create branded emails faster by describing changes for Sidekick to make.
- Automate your email and SMS marketing to reach customers at the right time.
- Track results like click-through rates, conversion rates, and more.
Reach more customers and drive sales through email, SMS, and WhatsApp marketing channels.
Create customized email, SMS, and WhatsApp campaigns all in one place. Use Sidekick to personalize emails to match your brand, or choose from ready-made email, SMS, and WhatsApp templates. Track performance to see which channels customers prefer, and segment your list to reach just the right audiences. Create, send, and track all within Shopify, with flexible pricing that scales with your business needs.
Data as of Oct 14, 2026, from the public Shopify App Store listing. How the numbers are computed: methodology.
4,654 reviews counted on the listing. Rating and count in the structured data are the values Shopify displayed at crawl time.