Shopify app

Emerging

Dotdigital Marketing

Name: Dotdigital Marketing
Rating: 4.5 (21 reviews)
Author: Dotdigital

Engage customers with targeted, automated campaigns.

Rating on Shopify: 4.5(21)
Reviews: 21
Developer: Dotdigital
Launched: February 18, 2020
Pricing: Free to install. Additional charges may apply.
Languages: English, French, Spanish, Italian, Dutch, Portuguese (Portugal), Thai, Malay, Indonesian, Russian, German, Japanese, Korean

View on the Shopify App Store

The facts

Every value below is read from the listing or computed by the published formula. Nothing is a verdict.

Rank in Email marketing

#60 of 332

See the ranked table

Rank in SMS marketing

#31 of 128

See the ranked table

Bayesian rating

4.44

category median 4.49

Reviews in the last 180 days

from the 3 reviews on the listing page

1 and 2 star share

10%

2 of 21

Starting price

Free plan

band: Free · 14-day trial

Pricing plans as listed on Shopify

All charges are billed in USD. See all pricing options

Pricing is set outside Shopify: External charges may be billed by Dotdigital separately from your Shopify invoice. Learn more Developer pricing page

Plan	Price	Billed yearly	Trial	Usage fee	Included
Free	Free to install	not offered	14 days	Plans from $187/month (regional variances apply), monthly/annual options after 14-day free trial.	not listed

Rating distribution

21 ratings on the listing when last refreshed.

5 stars16(76%)
4 stars3(14%)
3 stars0(0%)
2 stars0(0%)
1 star2(10%)

Latest reviews

The 3 most recent of 3 on-page reviews, quoted to at most 25 words each. Full reviews are on the Shopify listing.

1 starMay 24, 2022Queen BAustraliaAbout 1 year using the app
"Dotdigital is an absolutely appalling app in a myriad of ways - it was extremely complicated to set up (it took weeks) and ultimately you ..."
Developer replied. Read on Shopify
5 starsApr 1, 2021Churchmouse Yarns & TeasUnited StatesOver 3 years using the app
"I'm a retailer with an aggressive email marketing program. We switched to dotdigital five years ago and although I found it spendy and it took ..."
Developer replied. Read on Shopify
4 starsJul 19, 2020Calibre MenswearAustraliaAlmost 2 years using the app
"Dot Digital is very easy to use across both email and SMS. The customer support is also excellent and has been a great help guiding ..."
Developer replied. Read on Shopify

Features Shopify lists for this app

Feature handles from the listing, grouped as Shopify groups them.

Campaign types

Email campaigns
SMS campaigns
Push notifications
Social media
Newsletters
Pop-ups
Forms
Landing pages
Discounts
Rewards
Promotions
Upsell emails
Cross-sell emails
Abandoned cart
Browse abandonment
Welcome emails
Follow-up emails
Price drop emails
Back-in-stock emails
Win-back emails
Product recommendations
Drip campaigns
Subscriptions
Product reviews
Surveys

Managing campaigns

Editor tool
Templates
AI generation
Translation
Localization
Custom code
Custom fonts
Bulk editing
Import and export
Email domains
Consent collection
Email capture list
SMS capture list
Triggers and rules
Automations
Targeting
Geolocation
Segmentation
Tagging
Tracking
Reporting
Analytics
A/B testing
APIs and webhooks
A/B testing
Bulk messaging
Personalized messages
Scheduled messages
Two-way messaging
Segmentation

Workflow automation

Cart recovery
Birthday messages
Discount codes
Feedback requests
Order confirmations
Payment reminders
Product recommendations
Order tracking
Subscription renewals
Welcome messages
Win-back campaigns

Works with

Third-party integrations link to their hub when 5 or more apps name them. Shopify's own surfaces are listed separately and never counted as integrations.

Shopify surfaces: Checkout, Shopify Flow

Data access

As disclosed on the listing. Never scored.

Not disclosed on the listing.

Developer

Dotdigital

Apps in the dataset:: 2
Address:: 333 7th Ave, New York, New york, NY, NY 10001, US
Website:: developer.dotdigital.com
Support email domain:: dotdigital.com
English support:: yes
Resources:: Privacy policy, FAQ

Similar apps

Shopify's own similar-apps list first, then apps in the same category that share the most feature handles.

From the Shopify listingDeveloper claims, shown verbatim and collapsed. 80 words.Show

Unified data - Sync customer data, catlog, and order data to fuel your marketing
Cross-channel marketing - Send smart, personalized, and engaging messages
Marketing automation - Automate lifecycle marketing campaigns and journeys
AI agents - Build, edit and report using conversational prompts
Revenue reporting - track the commercial impact of your marketing

Dotdigital is an all-in-one marketing, personalization and loyalty platform

Dotdigital’s marketing platform brings together your customer data, campaigns, AI, and cross-channel marketing.

With the native Dotdigital and Shopify integration, it’s easy to automate personalized journeys across email, web, SMS, WhatsApp and any other channel based on your ecommerce data.

Whether you’re launching, testing or reporting, you get 24/7 support - whatever the scale or complexity.

Because when automation takes care of the complex work, you’re free to be more human.

Questions and comments

Questions people ask about Dotdigital Marketing, answered from what this page shows. Entries marked Site editor are written by the EcomAppReviews editor. Reader comments appear after a person has read and approved them, usually within a day. E-mail addresses are never published.

Last updated Oct 21, 2026. Ratings and review counts are the values shown on each app's public listing. How the numbers are computed: methodology.

21 reviews counted on the listing. Rating and count in the structured data are the values Shopify displayed when the listing was last refreshed.