Shopify app
EmergingA/B: Product and Price Testing
AB test products, prices, and pages to increase conversions.
- Rating on Shopify
- 4.7(49)
- Reviews
- 49
- Developer
- Trident AB
- Launched
- August 9, 2021
- Pricing
- Free plan available. Free trial available.
- Languages
- English
The facts
Every value below is read from the listing or computed by the published formula. Nothing is a verdict.
Bayesian rating
4.55
category median 4.37
Reviews in the last 180 days
3
from the 3 reviews on the listing page
1 and 2 star share
12%
6 of 49
Starting price
$19.99/month
band: $10 to $29 · 5-day trial
Pricing plans as listed on Shopify
All charges are billed in USD. Recurring and usage-based charges are billed every 30 days. See all pricing options
| Plan | Price | Billed yearly | Trial | Usage fee | Included |
|---|---|---|---|---|---|
| Free | Free | not offered | none | none stated | Up to 500 impressions per month; Run a single A/B test; Basic customer support; Test analytics |
| Premium | $19.99/month | $191.88/year | 5 days | none stated | Up to 5,000 impressions per month; Unlimited simultaneous A/B tests; Quicker variant change frequency; Priority customer Support; Advanced test analytics; and more! |
| Business | $24.99/month | $239.88/year | 5 days | none stated | Up to 50,000 impressions per month; Unlimited simultaneous A/B tests; Quicker variant change frequency; Priority customer Support; Advanced test analytics; and more! |
| Enterprise | $49.99/month | $479.88/year | 5 days | none stated | Unlimited impressions per month; Unlimited simultaneous A/B tests; Quicker variant change frequency; Priority customer Support; Advanced test analytics; and more! |
Rating distribution
49 ratings on the listing when last refreshed.
- 5 stars43(88%)
- 4 stars0(0%)
- 3 stars0(0%)
- 2 stars1(2%)
- 1 star5(10%)
Latest reviews
The 3 most recent of 3 on-page reviews, quoted to at most 25 words each. Full reviews are on the Shopify listing.
5 starsAug 19, 2026BabyHugyMoroccoAbout 1 month using the app
"We mostly use it to play with our pricing and see what keeps us profitable without scaring buyers off. The insights panel points out things ..."
5 starsJul 19, 2026Originoak FitUnited StatesAbout 1 month using the app
"What surprised me most was how quickly I could start experimenting. I tested product descriptions, page sections, and a few pricing changes over the same ..."
5 starsJul 6, 2026EyewearMix.comUnited States2 months using the app
"We've had good results using it to compare several landing page variations and product page changes. The data presentation is clean and easy to follow. ..."
Features Shopify lists for this app
Feature handles from the listing, grouped as Shopify groups them.
Customer behavior
- Activity tracking
- Event tracking
- Segmentation
- Page views
- Cohort analysis
Marketing and sales
- Purchase tracking
- Funnel analysis
Visuals and reports
- Analytics dashboard
- Benchmarking
- Custom reports
- Historical analysis
Works with
Third-party integrations link to their hub when 5 or more apps name them. Shopify's own surfaces are listed separately and never counted as integrations.
Shopify surfaces: Checkout
Data access
As disclosed on the listing. Never scored.
View customer data
Device and activity data
- Device and activity data: Geolocation, IP address, browser and operating system, browsing behavior, client ID cookie
View staff and contributor data
Store owner, blog contributors
- Store owner: Name, email address, phone number, physical address
- Blog contributors: Email address, IP address, browser and operating system
View and edit store data
Customers, products, orders, store analytics, Online Store
- View customers: Browsing behavior
- Edit products: Products, collections
- View orders: All order history for the last 60 days
- Edit store analytics: Web pixels
- View Online Store: Online Store pages, theme
Developer
Trident AB
- Apps in the dataset:
- 1
- Address:
- Santa Monica, CA, US
- Website:
- tridentab.com
- Support email domain:
- tridentab.com
- English support:
- yes
- Resources:
- Privacy policy, FAQ
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From the Shopify listingDeveloper claims, shown verbatim and collapsed. 92 words.Show
- Maximize Store Sales, Conversion Rates, and Profitability by A/B Testing.
- Site Speed is Important. Designed to Minimize Impact on Website Load Time.
- Intuitive Reporting & Powerful Analytics to Understand How to Improve your Site.
- Create Tests Without Coding and Without a Statistics Degree. Set up in Minutes.
- Don't Leave Money on the Table - Traffic is Expensive to Acquire. Get TridentAB!
A/B testing Product Page & Pricing platform for stores to maximize website conversion rates & sales.
With AB Test, you can run A/B tests on your Shopify landing page, product page, pricing, price testing, copywriting, images, product page layouts in order to find out what converts best all through our detailed analytics dashboard. Unlike other AB testing tools, Trident AB leverages Shopify's existing code-base and infrastructure to run its Shopify A/B tests to ensure that you won't experience any slowdowns on your site's speed. Similar to Google Optimize, Optimizely, VWO and Omniconvert.
Questions and comments
Questions people ask about A/B: Product and Price Testing, answered from what this page shows. Entries marked Site editor are written by the EcomAppReviews editor. Reader comments appear after a person has read and approved them, usually within a day. E-mail addresses are never published.
Last updated Oct 21, 2026. Ratings and review counts are the values shown on each app's public listing. How the numbers are computed: methodology.
49 reviews counted on the listing. Rating and count in the structured data are the values Shopify displayed at crawl time.