Shopify app
LeaderBuilt for ShopifyOmega Google Ads, GA4 & GTM
Google Ads server-side tracking with GA4, GTM, analytics
- Rating on Shopify
- 4.8(53)
- Reviews
- 53
- Developer
- Omega
- Launched
- April 23, 2025
- Pricing
- Free plan available. Free trial available.
- Languages
- English, German, French, Hindi, Vietnamese, Chinese (Simplified), Portuguese (Portugal), Turkish
The facts
Every value below is read from the listing or computed by the published formula. Nothing is a verdict.
Bayesian rating
4.67
category median 4.51
Reviews in the last 180 days
3
from the 3 reviews on the listing page
1 and 2 star share
4%
2 of 53
Starting price
$12/month
band: $10 to $29 · 3-day trial
Pricing plans as listed on Shopify
All charges are billed in USD. Recurring and usage-based charges are billed every 30 days.
| Plan | Price | Billed yearly | Trial | Usage fee | Included |
|---|---|---|---|---|---|
| Free | Free | not offered | none | none stated | 1 Google Ads account; 20 orders tracked/month; 30-day data retention; Real-time events testing; Signal Quality & Order Analytics; Sidekick AI Analytics assistant; ROI Compliance Checker; 24/7 live chat support |
| Starter | $12/month | $120/year | 3 days | BFCM offer of 20% off forever | All in FREE, plus:; 100 orders tracked/month; 60-day data retention; Server-side tracking; GA4 & GTM integrations; Consent Mode; 24/7 Live chat support |
| Professional | $29/month | $290/year | 3 days | BFCM offer of 20% off forever | All in STARTER, plus:; 3 Google Ads accounts; Unlimited orders tracked/month; 180-day data retention; Shop pay/3rd-party orders tracking; Full Order, Buyer, Product Analytics; 2 custom markets included; 24/7 Live chat support |
| Enterprise | $89/month | $886/year | 3 days | BFCM offer of 20% off forever | ALL in Professional, plus:; Unlimited Google Ads accounts; 365-day data retention; White-label reporting; Dedicated product manager support; 8 custom markets included; 24/7 live chat/meeting/phone support |
Rating distribution
53 ratings on the listing when last refreshed.
- 5 stars49(92%)
- 4 stars2(4%)
- 3 stars0(0%)
- 2 stars0(0%)
- 1 star2(4%)
Latest reviews
The 3 most recent of 3 on-page reviews, quoted to at most 25 words each. Full reviews are on the Shopify listing.
5 starsAug 28, 2026Luxury multibrand outlet storeCroatia6 months using the app
"brza i konkretna pomoć sve pohvale"
Developer replied. Read on Shopify
5 starsAug 20, 2026KnirpsExperteGermany8 months using the app
"Hervorragende App für präzises Server-Side Tracking! Das Setup läuft extrem zuverlässig und der Support ist einfach spitze. Anna aus dem Support-Team hat sich sofort Zeit ..."
Developer replied. Read on Shopify
5 starsJul 19, 2026Supplement SupportGermany11 months using the app
"Die App ist sehr übersichtlich aufgebaut und bietet eine große Auswahl an Funktionen, die den Alltag deutlich erleichtern. Sollte man einmal nicht weiterwissen, steht der ..."
Developer replied. Read on Shopify
Features Shopify lists for this app
Feature handles from the listing, grouped as Shopify groups them.
Targeting
- Audience segments
- Event-based
- Behavior
- Retargeting
Campaign management
- Website
- Pixel management
Performance analytics
- Performance tracking
- Engagement metrics
- Conversion tracking
Customer behavior
- Real-time tracking
- Activity tracking
- Event tracking
- Lifetime value (LTV)
- Cohort analysis
Marketing and sales
- AI insights
- Checkout analytics
- Profit insights
- Purchase tracking
- UTM tracking
- Pixel tracking
Visuals and reports
- Analytics dashboard
- Custom dashboards
- Custom reports
- Data export
- GDPR compliance
Works with
Third-party integrations link to their hub when 5 or more apps name them. Shopify's own surfaces are listed separately and never counted as integrations.
- GA4 37 apps
- Google ads Remarketing
- Google Conversion API
- GTM 8 apps
- Omega Facebook Pixel
- Server Side Tracking 9 apps
Shopify surfaces: Checkout, Shopify Flow, Shopify Admin
Data access
As disclosed on the listing. Never scored.
View customer data
Sensitive data, device and activity data
- Sensitive data: Name, email address, phone number, physical address
- Device and activity data: Geolocation, IP address, browser and operating system, browsing behavior, client ID cookie
View staff and contributor data
Store owner
- Store owner: Name, email address, phone number, physical address
View and edit store data
Customers, products, orders, store analytics, Online Store
- View customers: Browsing behavior, customer data
- Edit products: Products, collections
- Edit orders: All order history for the last 60 days
- Edit store analytics: Web pixels
- View Online Store: Theme
- View other data: Shopify Markets settings
Developer
Omega
- Apps in the dataset:
- 9
- Address:
- Ha Noi Viet Nam, Ha Noi, 100000, VN
- Website:
- twoowls.io/omega-google-ads
- Support email domain:
- omegatheme.com
- English support:
- yes
- Resources:
- Privacy policy, App Documentation
Similar apps
Shopify's own similar-apps list first, then apps in the same category that share the most feature handles.
Parkour: Facebook Pixel & Feed
4.9(195) · listed as similar by Shopify
Trackify Facebook Pixel,TikTok
4.8(395) · listed as similar by Shopify
Nabu: Meta & Facebook Pixels
4.9(121) · listed as similar by Shopify
QuanticSide > AI Tracking
5.0(1) · shares 63% of feature handles
GoPixel ‑ Google Ads Tracking
4.5(8) · shares 59% of feature handles
Nabu: Google Ads Pixel
4.7(489) · shares 56% of feature handles
From the Shopify listingDeveloper claims, shown verbatim and collapsed. 93 words.Show
- Set up Google Ads conversion tracking with Google tag, no code needed
- Multi-account Ads tracking for Google Pixel, custom events: RC/FC purchases
- Score tracking health, consent acceptance and lag days with Signal Quality
- Explore order, buyer & product performance with Business Insights & AI Sidekick
- Separate Shopify Markets tracking, ROI Compliance, Flow Automation
Server-side conversions sent to Google Ads & GA4 via GTM. GDPR/CCPA Consent Mode v2 & Analytics.
See which Shopify conversions reach Google Ads and when tracking needs attention. Set up Google Ads tracking with Google tag and Google Pixel, server-side, no code. Send events to GA4 and Google Tag Manager (GTM), with Consent Mode v2. Use Signal Quality to score tracking health, consent acceptance and conversion lag. Explore order, buyer and product data in Business Insights, then ask Sidekick. Manage ad accounts and Shopify Markets, review ROI Optimization and automate with Shopify Flow.
Questions and comments
Questions people ask about Omega Google Ads, GA4 & GTM, answered from what this page shows. Entries marked Site editor are written by the EcomAppReviews editor. Reader comments appear after a person has read and approved them, usually within a day. E-mail addresses are never published.
Last updated Oct 23, 2026. Ratings and review counts are the values shown on each app's public listing. How the numbers are computed: methodology.
53 reviews counted on the listing. Rating and count in the structured data are the values Shopify displayed when the listing was last refreshed.