Shopify app
LeaderBuilt for ShopifyNabu: Google Ads Pixel
Google Ads conversion tracking with Google Pixel & Google Tag
- Rating on Shopify
- 4.7(489)
- Reviews
- 489
- Developer
- AdNabu Global, Inc.
- Launched
- July 18, 2017
- Pricing
- Free to install. Free trial available.
- Languages
- English, Portuguese (Brazil), Chinese (Simplified), Dutch, French, German, Italian, Japanese, Spanish, Swedish, Finnish, Danish, Polish, Korean, Turkish, Norwegian (Bokmål), Czech, Thai, Portuguese (Portugal), Chinese (Traditional)
The facts
Every value below is read from the listing or computed by the published formula. Nothing is a verdict.
Bayesian rating
4.67
category median 4.38
Reviews in the last 180 days
3
from the 3 reviews on the listing page
1 and 2 star share
2%
12 of 489
Starting price
$19.99/month
band: $10 to $29 · 7-day trial
Pricing plans as listed on Shopify
All charges are billed in USD. Recurring and usage-based charges are billed every 30 days.
| Plan | Price | Billed yearly | Trial | Usage fee | Included |
|---|---|---|---|---|---|
| Explorer | Free to install | not offered | none | Free for up to 10 orders per month. $9.99 per month for orders over 10. | Single 1-click automatic pixel creation; Purchase and conversion tracking; Error-free Google Ads tracking; Google Tag (gtag) install; No theme file or code changes; Agency & MCC account support; Duplicate conversion protection |
| Advanced | $19.99/month | $199/year | 7 days | none stated | Unlimited orders; Five 1-click automatic pixel creation; Purchase and conversion tracking; Post-purchase tracking; Add to cart tracking; Begin checkout Tracking; Checkout Extensibility; Conversions with Cart Data |
| Plus | $39.99/month | $380/year | 7 days | none stated | Unlimited orders; Unlimited 1-click automatic pixel; Purchase and conversion tracking; Post-purchase tracking; Begin checkout & Add to cart tracking; Analytics & Checkout Extensibility; Conversions with Cart Data; Priority Support |
Rating distribution
489 ratings on the listing at crawl time.
- 5 stars467(96%)
- 4 stars10(2%)
- 3 stars0(0%)
- 2 stars1(0%)
- 1 star11(2%)
Latest reviews
The 3 most recent of 3 on-page reviews, quoted to at most 25 words each. Full reviews are on the Shopify listing.
1 starAug 30, 2026Horrenmax.nlNetherlandsOver 1 year using the app
"Be careful, app doesnt support google consent mode proof, eventhough the app has this function. My website is flagged as not being consent mode proof ..."
1 starAug 30, 2026Fliegengittermaxx.deNetherlandsOver 1 year using the app
"Be careful, app doesnt support google consent mode proof, eventhough the app has this function. My website is flagged as not being consent mode proof ..."
5 starsAug 19, 2026clérachicCanada2 months using the app
"Always responsive and highly supportive customer support."
Screenshots
5 of 7 listing screenshots, composed as review cards. Captions are the developer's own.
1 of 5: Error-Free Google Tracking with the Google Ads conversion pixel 
2 of 5: Enhanced conversion pixel sends privacy-safe first-party data 
3 of 5: Avoid duplicate conversion pixels and double-counted conversions 
4 of 5: Agency & MCC support for Google Ads conversion tracking 
5 of 5: No theme file changes - install Google Pixel without code
Features Shopify lists for this app
Feature handles from the listing, grouped as Shopify groups them.
Targeting
- Event-based
- Behavior
Campaign management
- Website
- Pixel management
Performance analytics
- Performance tracking
- Engagement metrics
- Conversion tracking
- UTM attribution
Customer behavior
- Activity tracking
- Event tracking
Marketing and sales
- Checkout analytics
- Purchase tracking
- Abandoned cart
- Pixel tracking
Visuals and reports
- Analytics dashboard
- Custom dashboards
- Custom reports
Works with
Third-party integrations link to their hub when 5 or more apps name them. Shopify's own surfaces are listed separately and never counted as integrations.
Shopify surfaces: Checkout, Shopify Admin
Data access
As disclosed on the listing. Never scored.
View customer data
Sensitive data, device and activity data
- Sensitive data: Name, email address, phone number, physical address
- Device and activity data: Geolocation, IP address, browser and operating system, browsing behavior, client ID cookie
View staff and contributor data
Store owner
- Store owner: Name, email address, phone number, physical address
View and edit store data
Customers, orders, store analytics, Online Store, Shopify admin
- View customers: Browsing behavior, customer data
- View orders: All order history for the last 60 days
- Edit store analytics: Web pixels
- View Online Store: Theme
- View Shopify admin: Privacy settings
Developer
AdNabu Global, Inc.
- Apps in the dataset:
- 3
- Address:
- 2035 Sunset Lake Rd Suite B-2, Newark, DE, 19702, US
- Website:
- www.adnabu.com
- Support email domain:
- adnabu.com
- English support:
- yes
- Resources:
- Privacy policy, FAQ
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Shopify's own similar-apps list first, then apps in the same category that share the most feature handles.
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Nabu: Meta & Facebook Pixels
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Analyzify (GA4 & Ads Tracking)
4.7(314) · shares 48% of feature handles
QuanticSide > AI Tracking
5.0(1) · shares 44% of feature handles
Mulwi: Facebook Pixel
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From the Shopify listingDeveloper claims, shown verbatim and collapsed. 85 words.Show
- Resolve Google Ads Conversion Pixel Errors and track conversions accurately.
- Enhanced Conversion Tracking - send first-party data in a privacy-safe way.
- Post Purchase Upsell Conversion Tracking, Track Shipping & Taxes accurately.
- 1-click integration with Google Ads. Support individual and agency accounts.
- Track Google Ads conversions easily without editing theme files or code changes.
Google Ads conversion tracking with 1-click Google Pixel install. Enhanced & upsell conversions.
Manual Google Ads conversion tracking often causes duplicate or missing conversions, and Google tracking codes change regularly. Nabu installs Google's conversion pixel in 1 click via Google Tag (gtag) — no theme edits. Enhanced conversion tracking sends first-party data in a privacy-safe way. Track purchases, add to cart, checkout and post-purchase upsells. We keep the code aligned with Google's changes so your Google Ads tracking stays accurate. Supports agency and MCC accounts.
Questions and comments
Questions people ask about Nabu: Google Ads Pixel, answered from what this page shows. Entries marked Site editor are written by the EcomAppReviews editor. Reader comments appear after a person has read and approved them, usually within a day. E-mail addresses are never published.
Data as of Oct 20, 2026, from the public Shopify App Store listing. How the numbers are computed: methodology.
489 reviews counted on the listing. Rating and count in the structured data are the values Shopify displayed at crawl time.