Shopify app
LeaderBuilt for ShopifyTagFly Google Ads, GA4 & GTM
Server-side conversion tracking for Google Ads, GA4 & Meta
- Rating on Shopify
- 4.9(154)
- Reviews
- 154
- Developer
- TagFly
- Launched
- March 24, 2021
- Pricing
- Free plan available. Free trial available.
- Languages
- English, German, French, Japanese, Chinese (Simplified), Spanish, Portuguese (Brazil), Italian
The facts
Every value below is read from the listing or computed by the published formula. Nothing is a verdict.
Bayesian rating
4.80
category median 4.57
Reviews in the last 180 days
3
from the 3 reviews on the listing page
1 and 2 star share
3%
4 of 154
Starting price
$14.99/month
band: $10 to $29 · 7-day trial
Pricing plans as listed on Shopify
All charges are billed in USD. Recurring and usage-based charges are billed every 30 days.
| Plan | Price | Billed yearly | Trial | Usage fee | Included |
|---|---|---|---|---|---|
| Free to install | Free | not offered | none | none stated | 10 orders included per month; 1 tracking destination with 1 pixel; Server-side tracking / CAPI; Real-time dashboard; GTM integration; Server-side report — Overview; Consent Mode v2 (GDPR/CCPA); Event builder |
| Basic | $14.99/month | $143.90/year | 7 days | 500 orders / month, then $0.05 per extra order | All Free plan features; 500 orders included per month; 3 tracking destinations, 1 pixel each; Full server-side event report; Customer Analytics - Overview; Standard support |
| Grow | $24.99/month | $239.90/year | 7 days | 2,500 orders / month, then $0.04 per extra order | All Basic plan features; 2,500 orders included per month; All tracking destinations, multi-pixel; Full Customer Analytics; Multi-market tracking; Free for first-time custom; High priority support |
| Scale | $99.99/month | $959.90/year | 7 days | 10,000 orders / month, then $0.02 per extra order | Same features as Grow, with more orders; 10,000 orders included per month; All tracking destinations, multi-pixel; Full Customer Analytics; Multi-market tracking; Free custom setup; Highest priority support |
Rating distribution
154 ratings on the listing when last refreshed.
- 5 stars147(95%)
- 4 stars3(2%)
- 3 stars0(0%)
- 2 stars1(1%)
- 1 star3(2%)
Latest reviews
The 3 most recent of 3 on-page reviews, quoted to at most 25 words each. Full reviews are on the Shopify listing.
5 starsSep 25, 2026DonsøerCzechia17 days using the app
"Louis was great help, thank you! App is good and does exactly as stated."
Developer replied. Read on Shopify
5 starsAug 20, 2026Lovely Flora WorldUnited KingdomAbout 1 hour using the app
"I just wanted to share how much we are loving the Tag Fly app! It has been absolutely wonderful for tracking our traffic on GA4 ..."
Developer replied. Read on Shopify
5 starsJul 30, 2026Lotus WatchesSpainAbout 1 month using the app
"We recently began with migration of our infrastructure to Shopify. One of the biggest challenges was adapting our legacy analytics to work within the Shopify ..."
Developer replied. Read on Shopify
Features Shopify lists for this app
Feature handles from the listing, grouped as Shopify groups them.
Customer behavior
- Real-time tracking
- Activity tracking
- Event tracking
- Segmentation
- Page views
- Lifetime value (LTV)
Marketing and sales
- Marketing attribution
- Checkout analytics
- ROAS
- Purchase tracking
- Pixel tracking
Visuals and reports
- Analytics dashboard
- Custom dashboards
- GDPR compliance
Targeting
- Lookalike audiences
- Event-based
- Platform
- Retargeting
Campaign management
- Social media
- Website
- Pixel management
Performance analytics
- Performance tracking
- Ad spend
- Engagement metrics
- Conversion tracking
- Dashboards
Works with
Third-party integrations link to their hub when 5 or more apps name them. Shopify's own surfaces are listed separately and never counted as integrations.
- Google Ads 274 apps
- Google Analytics 4 (GA4) 7 apps
- Google Tag Manager 56 apps
- Meta Conversions API (CAPI)
- Server Side Tracking 6 apps
- TikTok Events API 7 apps
Shopify surfaces: Checkout, Shopify Admin
Data access
As disclosed on the listing. Never scored.
View customer data
Sensitive data, device and activity data
- Sensitive data: Name, email address, phone number
- Device and activity data: Geolocation, IP address, browser and operating system, browsing behavior, client ID cookie
View staff and contributor data
Store owner
- Store owner: Name, email address, phone number, physical address
View and edit store data
Customers, products, orders, store analytics, Online Store
- View customers: Browsing behavior, customer data
- View products: Products, collections
- Edit orders: All order history for the last 60 days
- Edit store analytics: Web pixels
- Edit Online Store: Theme
- View other data: Shopify Markets settings
Developer
Similar apps
Shopify's own similar-apps list first, then apps in the same category that share the most feature handles.
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Nabu: Meta & Facebook Pixels
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ZT Facebook Pixel TikTok Pixel
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Server GTM (GA4 + Google Ads)
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SignalBridge
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From the Shopify listingDeveloper claims, shown verbatim and collapsed. 86 words.Show
- Server-side conversion tracking recovers sales lost to iOS & ad blockers
- Multi-market tracking for Shopify Markets — pixels & currencies per market
- Prebuilt GTM containers for Google Ads, Google Analytics 4, Meta & TikTok
- Real-time analytics dashboard — verify every ad conversion as it fires
- Consent Mode v2 built in — GDPR & CCPA compliant tracking, no extra setup
Accurate conversion tracking & analytics for Google Ads, GA4, Meta & TikTok with multiple pixels.
When browsers block cookies, ad platforms miss conversions and optimize on incomplete data. TagFly restores accurate conversion tracking with server-side tracking (CAPI) for Google Ads, Google Analytics 4 (GA4), Meta, TikTok, Pinterest & Snapchat. Prebuilt GTM containers set up in minutes, no coding. Multi-market tracking supports Shopify Markets: track pixels, currencies & conversions per market. Real-time analytics dashboard verifies every event; Consent Mode v2 is built in for GDPR & CCPA.
Questions and comments
Questions people ask about TagFly Google Ads, GA4 & GTM, answered from what this page shows. Entries marked Site editor are written by the EcomAppReviews editor. Reader comments appear after a person has read and approved them, usually within a day. E-mail addresses are never published.
Last updated Oct 21, 2026. Ratings and review counts are the values shown on each app's public listing. How the numbers are computed: methodology.
154 reviews counted on the listing. Rating and count in the structured data are the values Shopify displayed when the listing was last refreshed.