EcomAppReviews
Poplar Mail icon

Shopify app

Emerging

Poplar Mail

Convert more customers with automated direct mail campaigns

Rating on Shopify
5.0(8)
Reviews
8
Developer
Poplar
Launched
November 24, 2020
Pricing
Free to install
Languages
English

View on the Shopify App Store

The facts

Every value below is read from the listing or computed by the published formula. Nothing is a verdict.

Rank in Ads

#114 of 386

See the ranked table

Rank in Abandoned cart

#99 of 359

See the ranked table

Bayesian rating

4.62

category median 4.51

Reviews in the last 180 days

0

from the 3 reviews on the listing page

1 and 2 star share

0%

0 of 8

Starting price

$249/month

band: $100 to $299

Pricing plans as listed on Shopify

All charges are billed in USD. Recurring and usage-based charges are billed every 30 days. See all pricing options

Pricing is set outside Shopify: External charges may be billed by Poplar separately from your Shopify invoice. Learn more Developer pricing page

PlanPriceBilled yearlyTrialUsage feeIncluded
FreeFree to installnot offerednonepay per postcard or envelope sent; prices vary by format.Postcards starting at $0.67 ea.; No commitments, no SaaS fees.
Lite$249/month$2490/yearnonepay per postcard or envelope sent; prices vary by format.Postcards starting at $0.59 ea.; Access to a dedicated Account Manager
Pro$499/month$4990/yearnonepay per postcard or envelope sent; prices vary by format.Postcards starting at $0.49 ea.; Access to a dedicated Account Manager

Rating distribution

8 ratings on the listing when last refreshed.

  • 5 stars8(100%)
  • 4 stars0(0%)
  • 3 stars0(0%)
  • 2 stars0(0%)
  • 1 star0(0%)

Latest reviews

The 3 most recent of 3 on-page reviews, quoted to at most 25 words each. Full reviews are on the Shopify listing.

  • 5 starsFeb 21, 2025Dr. Diamond's MetacineUnited States17 days using the app

    "Poplar is a great tool. They are so helpful in setting everything up and helping every step of the way. Highly recommend"

    Read on Shopify

  • 5 starsDec 12, 2024AreyUnited States7 months using the app

    "Poplar has been a great addition to our marketing initiatives. The app is use friendly, easy to understand, and allows you to fully build out ..."

    Read on Shopify

  • 5 starsMay 28, 20242(X)ISTUnited StatesAbout 2 years using the app

    "Easy integration and great customer support. The self-service platform is perfect for any hands-on performance marketer and the ability to for them to show attribution ..."

    Read on Shopify

Features Shopify lists for this app

Feature handles from the listing, grouped as Shopify groups them.

Targeting

  • Audience segments
  • Lookalike audiences
  • Event-based
  • Retargeting

Campaign management

  • Automated campaigns
  • Website

Performance analytics

  • A/B testing
  • Ad spend
  • ROI analysis
  • Conversion tracking
  • Cost per acquisition
  • Dashboards

Cart recovery

  • Retargeting ads
  • Multi-channel messaging
  • Automated workflows

Display options

  • Triggers

Works with

Third-party integrations link to their hub when 5 or more apps name them. Shopify's own surfaces are listed separately and never counted as integrations.

Shopify surfaces: Shopify Admin

Data access

As disclosed on the listing. Never scored.

View customer data

Sensitive data, device and activity data

  • Sensitive data: Name, email address, phone number, physical address
  • Device and activity data: Geolocation, IP address, browser and operating system

View staff and contributor data

Store owner

  • Store owner: Name, email address, phone number, physical address

View store data

Customers, products, orders, Online Store

  • View customers: Customer data
  • View products: Products, collections
  • View orders: All order history for the last 60 days
  • View Online Store: Checkout page

Developer

Poplar

Apps in the dataset:
1
Address:
44 Wall Street, 23rd Floor, New York, NY, 10005, US
Website:
heypoplar.com
Support email domain:
heypoplar.com
English support:
yes
Resources:
Privacy policy, FAQ

Similar apps

Shopify's own similar-apps list first, then apps in the same category that share the most feature handles.

From the Shopify listingDeveloper claims, shown verbatim and collapsed. 89 words.Show
  • Build direct mail campaigns for prospecting, retargeting & customer retention
  • Automatically trigger direct mail campaigns based on site behavior
  • Execute batch mailing campaigns to your segments, all without leaving Shopify
  • Print & deliver mail campaigns within as little as 5 days of hitting send
  • Easily customize postcard content based on your purchase or cart data

Automated direct mail campaigns to increase sales & improve customer retention.

Poplar is a direct mail platform that allows users to configure high ROI campaigns. Poplar gives you a new marketing tool to drive prospecting, cart abandonment retargeting & customer retention. You can also personalize content of the postcard based on purchase or cart data. The platform was built for speed, so campaigns can print and be delivered within 1 week - plus you can get real-time printing & delivery updates for each mailer.

Built by Share Local Media

Questions and comments

Questions people ask about Poplar Mail, answered from what this page shows. Entries marked Site editor are written by the EcomAppReviews editor. Reader comments appear after a person has read and approved them, usually within a day. E-mail addresses are never published.

Ask a question or share what worked for your store

Read by a person before it appears. One link at most, no HTML.

Last updated Oct 23, 2026. Ratings and review counts are the values shown on each app's public listing. How the numbers are computed: methodology.

8 reviews counted on the listing. Rating and count in the structured data are the values Shopify displayed when the listing was last refreshed.