Shopify app
EstablishedBuilt for ShopifyNabu: Google Ads Retargeting
Show shoppers Google Retargeting ads for products they viewed
- Rating on Shopify
- 4.9(107)
- Reviews
- 107
- Developer
- AdNabu Global, Inc.
- Launched
- October 25, 2017
- Pricing
- Free to install. Free trial available.
- Languages
- English, Portuguese (Brazil), Chinese (Simplified), Dutch, French, German, Italian, Japanese, Spanish, Swedish, Finnish, Danish, Polish, Korean, Turkish, Norwegian (Bokmål), Czech, Thai, Portuguese (Portugal), Chinese (Traditional)
The facts
Every value below is read from the listing or computed by the published formula. Nothing is a verdict.
Bayesian rating
4.76
category median 4.51
Reviews in the last 180 days
2
from the 3 reviews on the listing page
1 and 2 star share
3%
3 of 107
Starting price
$19.99/month
band: $10 to $29 · 7-day trial
Pricing plans as listed on Shopify
All charges are billed in USD. Recurring and usage-based charges are billed every 30 days.
| Plan | Price | Billed yearly | Trial | Usage fee | Included |
|---|---|---|---|---|---|
| Explorer | Free to install | not offered | none | Free for up to 10 orders per month. $9.99 per month for orders over 10. | 10 Orders Included; 1-click automatic pixel creation; 1-click automatic pixel installation; Audience creation in Google Ads; Standard Remarketing |
| Advanced | $19.99/month | $199/year | 7 days | none stated | Unlimited orders Included; 1-click automatic pixel creation; 1-click automatic pixel installation; Audience creation in Google Ads; Standard Remarketing; Dynamic Remarketing; Priority Support |
Rating distribution
107 ratings on the listing when last refreshed.
- 5 stars99(93%)
- 4 stars4(4%)
- 3 stars1(1%)
- 2 stars0(0%)
- 1 star3(3%)
Latest reviews
The 3 most recent of 3 on-page reviews, quoted to at most 25 words each. Full reviews are on the Shopify listing.
5 starsJun 16, 2026LINE NATURASpainAbout 1 year using the app
"Great service, great support. 100% recommended"
5 starsJun 3, 2026RecovAthleteUnited States25 minutes using the app
"Great Experince"
5 starsAug 17, 2025MalletandPlane.comUnited KingdomAbout 24 hours using the app
"After a lot of technical issues and complexities with other apps, Adnabu quickly and effectively solved the tracking and remarketing issues I had experienced. A ..."
Features Shopify lists for this app
Feature handles from the listing, grouped as Shopify groups them.
Targeting
- Audience segments
- Lookalike audiences
- Custom audiences
- Demographic
- Event-based
- Behavior
- Retargeting
Campaign management
- Automated campaigns
- Website
- Pixel management
Performance analytics
- Traffic source
Works with
Third-party integrations link to their hub when 5 or more apps name them. Shopify's own surfaces are listed separately and never counted as integrations.
- Google Ads 372 apps
- Google Adwords 14 apps
- Google Merchant Center 90 apps
- google remarketing
Shopify surfaces: Checkout, Shopify Admin
Data access
As disclosed on the listing. Never scored.
View customer data
Device and activity data
- Device and activity data: Geolocation, IP address, browser and operating system, browsing behavior, client ID cookie
View staff and contributor data
Store owner
- Store owner: Name, email address, phone number, physical address
View and edit store data
Customers, products, orders, store analytics, Online Store, Shopify admin
- View customers: Browsing behavior
- View products: Products, collections
- View orders: All order history for the last 60 days
- Edit store analytics: Web pixels
- Edit Online Store: Online Store script tags, theme
- View Shopify admin: Privacy settings
Developer
AdNabu Global, Inc.
- Apps in the dataset:
- 10
- Address:
- 2035 Sunset Lake Rd Suite B-2, Newark, DE, 19702, US
- Website:
- www.adnabu.com
- Support email domain:
- adnabu.com
- English support:
- yes
- Resources:
- Privacy policy, FAQ
Similar apps
Shopify's own similar-apps list first, then apps in the same category that share the most feature handles.
Facebook & Instagram
3.9(5,767) · listed as similar by Shopify
Google & YouTube
4.5(5,552) · listed as similar by Shopify
TikTok
4.8(16,010) · listed as similar by Shopify
Google Dynamic Remarketing WDS
4.0(4) · shares 67% of feature handles
Reddit Ads
4.7(21) · shares 50% of feature handles
Pharo: Google Ads Tracking
4.9(18) · shares 46% of feature handles
From the Shopify listingDeveloper claims, shown verbatim and collapsed. 79 words.Show
- Run dynamic remarketing ads on Google Display Network based on user behavior.
- Product Images, prices & other info are pulled from Google Merchant Center.
- Automatically create retargeting audiences in Google Ads for easy targeting.
- 1-click integration with Google Ads & Google Merchant Center for retargeting.
- No technical background required - No code change or theme file edits.
Install Dynamic or Standard Google Ads Retargeting Pixel. Run retargeting & remarketing ads.
Manually installing Google Ads Dynamic Retargeting Pixel often results in unwanted errors. Google Ads also updates the code regularly & maintaining changes can quickly become a nightmare. Editing theme files also require technical know-how. Nabu's retargeting pixel app for Google Ads has a 1-click installation of Google's retargeting code, kept aligned with Google's standards. Re-engage past visitors with dynamic remarketing ads on the Google Display Network.
Questions and comments
Questions people ask about Nabu: Google Ads Retargeting, answered from what this page shows. Entries marked Site editor are written by the EcomAppReviews editor. Reader comments appear after a person has read and approved them, usually within a day. E-mail addresses are never published.
Last updated Oct 23, 2026. Ratings and review counts are the values shown on each app's public listing. How the numbers are computed: methodology.
107 reviews counted on the listing. Rating and count in the structured data are the values Shopify displayed when the listing was last refreshed.