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ATB: Attribution Reports icon

Shopify app

Emerging

ATB: Attribution Reports

Improve ROAS by analyzing best and worst performing campaigns

Rating on Shopify
4.8(9)
Reviews
9
Launched
February 1, 2016
Pricing
$199/month. Free trial available.
Languages
English

View on the Shopify App Store

The facts

Every value below is read from the listing or computed by the published formula. Nothing is a verdict.

Rank in Analytics

#199 of 1647

See the ranked table

Bayesian rating

4.63

category median 4.61

Reviews in the last 180 days

0

from the 3 reviews on the listing page

1 and 2 star share

11%

1 of 9

Starting price

$199/month

band: $100 to $299 · 14-day trial

Pricing plans as listed on Shopify

All charges are billed in USD. Recurring and usage-based charges are billed every 30 days. See all pricing options

PlanPriceBilled yearlyTrialUsage feeIncluded
Pro Plan$199/monthnot offered14 days$10 per 1000 MUVs > 10K MUVsUp to 10K MUV Included; 5 Attribution Models; 5 Custom Reports; All Ad Connectors; Klaviyo Integration; Email Support; 1 Store

Rating distribution

9 ratings on the listing when last refreshed.

  • 5 stars8(89%)
  • 4 stars0(0%)
  • 3 stars0(0%)
  • 2 stars0(0%)
  • 1 star1(11%)

Latest reviews

The 3 most recent of 3 on-page reviews, quoted to at most 25 words each. Full reviews are on the Shopify listing.

  • 5 starsApr 23, 2026The Happy BoxCanada9 months using the app

    "We had no understanding of what was actually working with our marketing efforts beyond what the media platforms were telling us. While platforms like Meta ..."

    Read on Shopify

  • 5 starsOct 9, 2024BareFaced BeautyUnited KingdomOver 2 years using the app

    "This is by far the best attribution app I’ve used, along with the best value for money! You are able to see the journey that ..."

    Read on Shopify

  • 5 starsOct 8, 2024LIVLY USUnited States12 months using the app

    "We've been using the Attribution App for over a year and are completely satisfied with it. Cameron provided excellent guidance during the setup process, helping ..."

    Read on Shopify

Screenshots

3 of 4 listing screenshots, composed as review cards. Captions are the developer's own.

  • ATB: Attribution Reports Shopify app screenshot: Use AI to get the answer to any question you can think of
    1 of 3: Use AI to get the answer to any question you can think of
  • ATB: Attribution Reports Shopify app screenshot: Campaign performance reporting that matches your bank account
    2 of 3: Campaign performance reporting that matches your bank account
  • ATB: Attribution Reports Shopify app screenshot: Measure the ROI on campaigns that led to first purchasers
    3 of 3: Measure the ROI on campaigns that led to first purchasers

Features Shopify lists for this app

Feature handles from the listing, grouped as Shopify groups them.

Customer behavior

  • Real-time tracking
  • Event tracking
  • Segmentation
  • Page views
  • Lifetime value (LTV)
  • Cohort analysis

Marketing and sales

  • AI insights
  • Marketing attribution
  • ROAS
  • UTM tracking
  • Pixel tracking

Visuals and reports

  • Analytics dashboard
  • Custom dashboards
  • Custom reports
  • Data export
  • Historical analysis
  • Report scheduling

Works with

Third-party integrations link to their hub when 5 or more apps name them. Shopify's own surfaces are listed separately and never counted as integrations.

Shopify surfaces: Checkout

Data access

As disclosed on the listing. Never scored.

View customer data

Sensitive data, device and activity data

  • Sensitive data: Name, email address, phone number, physical address
  • Device and activity data: Geolocation, IP address, browser and operating system, browsing behavior, client ID cookie

View staff and contributor data

Store owner

  • Store owner: Name, email address, phone number, physical address

View and edit store data

Customers, products, orders, store analytics, Online Store

  • View customers: Browsing behavior, customer data
  • View products: Products, collections
  • View orders: All order history for the last 60 days
  • Edit store analytics: Web pixels
  • Edit Online Store: Online Store script tags, theme

Developer

Attribution Inc.

Apps in the dataset:
2
Address:
145 Corte Madera Town Center, Corte Madera, CA, 94939, US
Support email domain:
attributionapp.com
English support:
yes
Resources:
Privacy policy

Similar apps

Shopify's own similar-apps list first, then apps in the same category that share the most feature handles.

From the Shopify listingDeveloper claims, shown verbatim and collapsed. 88 words.Show
  • Deduplicated ROAS that matches your actual Shopify revenue
  • First-time purchaser report: new customers vs repeat by channel
  • Cohort payback analysis showing when each channel breaks even
  • AI analytics: ask your data questions via Claude or ChatGPT
  • Conversion API feeds real data back to Google and Meta - free

Deduplicated ROAS, real CAC, and first-time purchaser analysis that matches your store revenue.

Attribution tracks the real cost of acquiring each Shopify customer by pulling spend data from ad platform APIs and binding it to individual visitors. The result: deduplicated ROAS that matches your actual Shopify revenue, not inflated platform numbers. See which channels acquire new customers vs re-engage existing ones. Know when each channel's spend breaks even with cohort payback. Ask your data anything via AI. Conversion API sends real data back to ad platforms, included free.

Questions and comments

Questions people ask about ATB: Attribution Reports, answered from what this page shows. Entries marked Site editor are written by the EcomAppReviews editor. Reader comments appear after a person has read and approved them, usually within a day. E-mail addresses are never published.

Ask a question or share what worked for your store

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Last updated Oct 23, 2026. Ratings and review counts are the values shown on each app's public listing. How the numbers are computed: methodology.

9 reviews counted on the listing. Rating and count in the structured data are the values Shopify displayed when the listing was last refreshed.