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Appal: A/B Testing & CRO icon

Shopify app

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Appal: A/B Testing & CRO

Split test real theme templates and keep the version that...

Rating on Shopify
No ratings yet
Reviews
0
Developer
Appal.io
Launched
August 4, 2026
Pricing
Free
Languages
English

View on the Shopify App Store

The facts

Every value below is read from the listing or computed by the published formula. Nothing is a verdict.

Rank in Site optimization - Other

#155 of 261

See the ranked table

Bayesian rating

n/a

category median 4.54

Reviews in the last 180 days

n/a

no dated reviews collected

1 and 2 star share

n/a

no rating distribution

Starting price

Free plan

band: Free

Works with

Third-party integrations link to their hub when 5 or more apps name them. Shopify's own surfaces are listed separately and never counted as integrations.

Shopify surfaces: Checkout, Shopify Admin

Data access

As disclosed on the listing. Never scored.

View customer data

Device and activity data

  • Device and activity data: Geolocation, IP address, browser and operating system, browsing behavior, client ID cookie

View staff and contributor data

Store owner

  • Store owner: Name, email address, phone number, physical address

View and edit store data

Customers, products, orders, discounts, store analytics, Online Store

  • View customers: Browsing behavior
  • View products: Inventory, products, collections
  • View orders: All order history for the last 60 days
  • Edit discounts: Discount codes and promotions
  • Edit store analytics: Web pixels
  • Edit Online Store: Theme, Online Store page content on a path controlled by the app

Developer

Appal.io

Apps in the dataset:
3
Address:
Esbjerg, DK
Website:
not stated
Support email domain:
appal.io
English support:
yes
Resources:
Privacy policy, FAQ

Similar apps

Shopify's own similar-apps list first, then apps in the same category that share the most feature handles.

From the Shopify listingDeveloper claims, shown verbatim and collapsed. 98 words.Show
  • Split traffic across up to five real theme templates, no page builder needed
  • Test a single block of copy in place, or a whole page template
  • Conversion rate, revenue per visitor and AOV, with probability to beat control
  • Target mobile or desktop, new or returning visitors, country or source
  • Declare a winner and roll the winning template out to every visitor

Split your traffic between two versions of a page. Appal shows you which one sells more.

Appal splits your storefront traffic between real Shopify page templates. The version a shopper lands on is rendered by your theme the normal way, so nothing is rewritten in the browser and there is no flash of the old page.

Every visit is counted and every order is matched back to the version that produced it. Results put conversion rate, revenue per visitor and average order value side by side, with how likely the challenger is to be better than the control.

Questions and comments

Questions people ask about Appal: A/B Testing & CRO, answered from what this page shows. Entries marked Site editor are written by the EcomAppReviews editor. Reader comments appear after a person has read and approved them, usually within a day. E-mail addresses are never published.

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Last updated Oct 23, 2026. Ratings and review counts are the values shown on each app's public listing. How the numbers are computed: methodology.

0 reviews counted on the listing. Rating and count in the structured data are the values Shopify displayed when the listing was last refreshed.