EcomAppReviews
CAPI Facebook Pixel Meta API icon

Shopify app

Emerging

CAPI Facebook Pixel Meta API

Easily Install Facebook and Instagram Pixels for Meta Ads.

Rating on Shopify
2.6(32)
Reviews
32
Developer
AdTrace
Launched
June 22, 2022
Pricing
Free to install
Languages
English

View on the Shopify App Store

The facts

Every value below is read from the listing or computed by the published formula. Nothing is a verdict.

Rank in Ads

#55 of 287

See the ranked table

Bayesian rating

3.69

category median 4.46

Reviews in the last 180 days

3

from the 3 reviews on the listing page

1 and 2 star share

47%

15 of 32

Starting price

$27/month

band: $10 to $29

Pricing plans as listed on Shopify

All charges are billed in USD. Recurring and usage-based charges are billed every 30 days. See all pricing options

PlanPriceBilled yearlyTrialUsage feeIncluded
Zero Orders (FREE)Free to installnot offerednoneFREE FOR STORES WITH 0 ORDERSFacebook (Meta) Pixel Install; Conversion API Setup; Event Reporting; Ad Campaign Reporting
Tier 1$27/monthnot offerednoneBetween 1 - 24 orders trackedFacebook (Meta) Pixel Install; Conversion API Setup; Event Reporting; Ad Campaign Reporting; Product Analytics; Enhanced Tracking Attribution
Tier 2$47/monthnot offerednoneBetween 25 - 49 orders trackedFacebook (Meta) Pixel Install; Conversion API Setup; Event Reporting; Ad Campaign Reporting; Product Analytics; Enhanced Tracking Attribution
Tier 3$87/monthnot offerednoneBetween 50 - 99 orders trackedFacebook (Meta) Pixel Install; Conversion API Setup; Event Reporting; Ad Campaign Reporting; Product Analytics; Enhanced Tracking Attribution

Rating distribution

32 ratings on the listing when last refreshed.

  • 5 stars14(44%)
  • 4 stars3(9%)
  • 3 stars0(0%)
  • 2 stars2(6%)
  • 1 star13(41%)

Latest reviews

The 3 most recent of 3 on-page reviews, quoted to at most 25 words each. Full reviews are on the Shopify listing.

  • 1 starSep 20, 2026JAY Clothing SupplyUnited Kingdom11 months using the app

    "Unjustified hidden charges for an unused app! They charged me £160+ every month for 6 months automatically. I NEVER even set up or used the ..."

    Developer replied. Read on Shopify

  • 1 starAug 4, 2026Maiden-ArtItaly29 days using the app

    "They charged me without knowing it and i cannot contact the customer support. I want a refund now"

    Developer replied. Read on Shopify

  • 1 starMay 24, 2026Bbel Top ShopBrazilAlmost 2 years using the app

    "Cobrança abusiva. Em dólares e ainda foi Duplicada ,cobrando dois meses junto no meu cartão , perde até a confiança em deixar o cartão cadastrado ..."

    Developer replied. Read on Shopify

Features Shopify lists for this app

Feature handles from the listing, grouped as Shopify groups them.

Targeting

  • Event-based
  • AI targeting

Campaign management

  • Pixel management

Performance analytics

  • Performance tracking
  • Ad spend
  • ROI analysis
  • Click-through rates
  • Conversion tracking
  • Cost per acquisition
  • Dashboards
  • Impression counts
  • UTM attribution
  • Traffic source

Works with

Third-party integrations link to their hub when 5 or more apps name them. Shopify's own surfaces are listed separately and never counted as integrations.

Shopify surfaces: Checkout

Data access

As disclosed on the listing. Never scored.

Not disclosed on the listing.

Developer

AdTrace

Apps in the dataset:
3
Address:
Jupiter, FL, US
Website:
adtrace.ai
Support email domain:
adtrace.ai
English support:
yes
Resources:
Privacy policy

Similar apps

Shopify's own similar-apps list first, then apps in the same category that share the most feature handles.

From the Shopify listingDeveloper claims, shown verbatim and collapsed. 60 words.Show
  • Easy Meta Pixel + Conversion API setup
  • Improve Event Match Quality (EMQ) scores
  • Fix duplicate event tracking, missing events, and other tracking problems
  • Order and event attribution for your store

Setup your Facebook Pixel in 30 seconds with AdTrace.

Setup the Meta Pixels with ease using AdTrace. We have a simple way to connect the Meta pixel to your store. Plus we integrate with the Conversion API for full server side tracking. We guarantee that your Event Match Quality scores will be improved using our app, or your money back.

Questions and comments

Questions people ask about CAPI Facebook Pixel Meta API, answered from what this page shows. Entries marked Site editor are written by the EcomAppReviews editor. Reader comments appear after a person has read and approved them, usually within a day. E-mail addresses are never published.

Ask a question or share what worked for your store

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Last updated Oct 21, 2026. Ratings and review counts are the values shown on each app's public listing. How the numbers are computed: methodology.

32 reviews counted on the listing. Rating and count in the structured data are the values Shopify displayed when the listing was last refreshed.