Shopify app
EmergingAB Genius: Price & A/B Testing
A/B test prices, content, themes, templates and checkout
- Rating on Shopify
- 4.2(8)
- Reviews
- 8
- Developer
- PM Digital
- Launched
- February 27, 2024
- Pricing
- Free plan available. Free trial available.
- Languages
- English
The facts
Every value below is read from the listing or computed by the published formula. Nothing is a verdict.
Bayesian rating
4.46
category median 4.54
Reviews in the last 180 days
2
from the 3 reviews on the listing page
1 and 2 star share
25%
2 of 8
Starting price
$49/month
band: $30 to $99 · 2-day trial
Pricing plans as listed on Shopify
All charges are billed in USD. Recurring and usage-based charges are billed every 30 days.
| Plan | Price | Billed yearly | Trial | Usage fee | Included |
|---|---|---|---|---|---|
| Free Testing | Free | not offered | none | none stated | Basic Analytics; No-Flicker Integration; Page A/B Test: 1; Price Test: 1; Content Edit Test: 1; Preview Links; Standard Pixel Tracking; Ux & Onboarding |
| Pro CRO | $49/month | not offered | 2 days | none stated | All from Free; Theme and Template Testing; Page A/B Test: Unlimited; Content Test: Unlimited; Checkout testing; Advance Pixel Tracking; Custom Metrics and Ai custom code editor; Unlimited testing and CRO analytics |
| Plus CRO | $99/month | not offered | 2 days | none stated | All from Pro CRO; Checkout Block Testing; Checkout Upsell Blocks; Trust Badges & Call-outs; Countdown Timers; Custom Text & Image Blocks |
Rating distribution
8 ratings on the listing when last refreshed.
- 5 stars5(63%)
- 4 stars0(0%)
- 3 stars1(13%)
- 2 stars0(0%)
- 1 star2(25%)
Latest reviews
The 3 most recent of 3 on-page reviews, quoted to at most 25 words each. Full reviews are on the Shopify listing.
5 starsMay 26, 2026GutBio WellnessUnited Kingdom4 minutes using the app
"I don't really know how to do landing page tests or price test and had to do it manually so was searching for an app ..."
Developer replied. Read on Shopify
3 starsMay 5, 2026The Barn Door Hardware StoreUnited States10 months using the app
"Be careful. The app has live dev tunnel that Google Ads considers a compromised site. So basically your theme will be marked as compromised and ..."
Developer replied. Read on Shopify
1 starApr 13, 2024Dippin' Daisy'sUnited States7 minutes using the app
"Installed and only recognizes a handful of internal site pages for testing, not picking up the homepage and no way to enter it manually. Basic ..."
Developer replied. Read on Shopify
Screenshots
5 of 5 listing screenshots, composed as review cards. Captions are the developer's own.
1 of 5: Run a/b testing and price testing that drive real profit 
2 of 5: Run A/B tests in AB Genius dashboard with revenue & test metrics 
3 of 5: Running safe tests across the right traffic, and targeting. 
4 of 5: Price testing to find the biggest profitability within your COGS 
5 of 5: Visual builder with guided A/B test setup steps
Works with
Third-party integrations link to their hub when 5 or more apps name them. Shopify's own surfaces are listed separately and never counted as integrations.
- Google Email
- Kaching Bundles 12 apps
- Loop Subscriptions 8 apps
- Recharge 159 apps
- Skio 23 apps
- Slack 244 apps
Shopify surfaces: Checkout, Shopify Admin
Data access
As disclosed on the listing. Never scored.
View customer data
Device and activity data
- Device and activity data: Geolocation, IP address, browser and operating system, browsing behavior, client ID cookie
View staff and contributor data
Store owner, blog contributors
- Store owner: Name, email address, phone number, physical address
- Blog contributors: Email address, IP address, browser and operating system
View and edit store data
Customers, products, orders, store analytics, Shopify Functions, Online Store, custom data
- View customers: Browsing behavior
- Edit products: Products, collections
- View orders: All order history for the last 60 days
- Edit store analytics: Web pixels
- Edit Shopify Functions: Cart transforms
- Edit Online Store: Online Store pages, Online Store script tags, theme, checkout page
- Edit custom data: Metaobjects, metaobject definitions
Developer
PM Digital
- Apps in the dataset:
- 1
- Address:
- 82 Ballynagarve Road, Magherafelt, NIR, BT45 6LA, GB
- Website:
- www.pmdigitaldesign.com
- Support email domain:
- abgenius.io
- English support:
- yes
- Resources:
- Privacy policy, FAQ, App Documentation, demo store
Similar apps
Shopify's own similar-apps list first, then apps in the same category that share the most feature handles.
From the Shopify listingDeveloper claims, shown verbatim and collapsed. 83 words.Show
- Real checkout price testing, test prices that customers actually pay at checkout
- Theme & template A/B testing: split test full themes or any page template.
- Profit-first analytics: track RPV, profit per order, AOV, and conversion rate.
- Audience targeting: split tests by device, country, source, or visitor type.
- No-code setup, no flicker: visual test builder, ready in under 5 minutes.
A/B test prices, themes, templates, and pages. Real checkout pricing. Track revenue & profit.
Most A/B testing tools change only display prices while Shopify charges the original at checkout AB Genius applies real test prices using Cart Transform
Test pricing content themes and full page templates including product collection blog and homepage using a visual editor with no code
Track RPV AOV profit and conversions with targeting by device country source and visitor type
Built by CRO practitioners, not a generic SaaS team.
Questions and comments
Questions people ask about AB Genius: Price & A/B Testing, answered from what this page shows. Entries marked Site editor are written by the EcomAppReviews editor. Reader comments appear after a person has read and approved them, usually within a day. E-mail addresses are never published.
Last updated Oct 23, 2026. Ratings and review counts are the values shown on each app's public listing. How the numbers are computed: methodology.
8 reviews counted on the listing. Rating and count in the structured data are the values Shopify displayed when the listing was last refreshed.