EcomAppReviews
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Shopify app

Emerging

ThoughtMetric Analytics

Marketing attribution, analytics and reports

Rating on Shopify
3.8(14)
Reviews
14
Launched
November 11, 2019
Pricing
From $99/month
Languages
English

View on the Shopify App Store

The facts

Every value below is read from the listing or computed by the published formula. Nothing is a verdict.

Rank in Analytics

#125 of 1230

See the ranked table

Bayesian rating

4.40

category median 4.57

Reviews in the last 180 days

1

from the 3 reviews on the listing page

1 and 2 star share

7%

1 of 14

Starting price

$99/month

band: $30 to $99

Pricing plans as listed on Shopify

All charges are billed in USD. Recurring and usage-based charges are billed every 30 days. See all pricing options

PlanPriceBilled yearlyTrialUsage feeIncluded
p50k$99/month$990/yearnonenone statedCovers up to 50k pageviews per month.
p100k$199/month$1990/yearnonenone statedCovers up to 100k pageviews per month.
p200k$299/month$2990/yearnonenone statedCovers up to 200k pageviews per month.
p300k$399/month$3990/yearnonenone statedCovers up to 300k pageviews per month.

Rating distribution

14 ratings on the listing when last refreshed.

  • 5 stars11(79%)
  • 4 stars2(14%)
  • 3 stars0(0%)
  • 2 stars0(0%)
  • 1 star1(7%)

Latest reviews

The 3 most recent of 3 on-page reviews, quoted to at most 25 words each. Full reviews are on the Shopify listing.

  • 4 starsAug 24, 2026PeekoUnited Kingdom3 months using the app

    "Support is amazing, really fast and knowledge. Only downside is the lack of a chatbot for pulling data requests"

    Read on Shopify

  • 5 starsAug 27, 2025Woolly Clothing CoUnited States15 days using the app

    "easy setup, good service, and accurate data. what else do you need!? helping me figure out what is actually doing what across my ad spend. ..."

    Read on Shopify

  • 5 starsJan 28, 2025Olive OdysseyUnited States2 months using the app

    "Really great app! it has all the data you need in order to manage multi channel marketing spend, and effort. We can see the attribution ..."

    Read on Shopify

Features Shopify lists for this app

Feature handles from the listing, grouped as Shopify groups them.

Customer behavior

  • Real-time tracking
  • Activity tracking
  • Event tracking
  • Page views
  • Lifetime value (LTV)

Marketing and sales

  • Marketing attribution
  • ROAS
  • Purchase tracking
  • UTM tracking
  • Pixel tracking

Visuals and reports

  • Analytics dashboard
  • Custom dashboards
  • Multi-store reports
  • Custom reports
  • Data export
  • Historical analysis
  • GDPR compliance

Works with

Third-party integrations link to their hub when 5 or more apps name them. Shopify's own surfaces are listed separately and never counted as integrations.

Shopify surfaces: Checkout

Data access

As disclosed on the listing. Never scored.

View customer data

Sensitive data, device and activity data

  • Sensitive data: Name, email address, physical address
  • Device and activity data: Geolocation, IP address, browser and operating system, browsing behavior, client ID cookie

View staff and contributor data

Store owner

  • Store owner: Name, email address, phone number, physical address

View and edit store data

Customers, products, orders, store analytics, Online Store

  • View customers: Browsing behavior, customer data
  • View products: Products, collections
  • View orders: All order history
  • Edit store analytics: Web pixels
  • Edit Online Store: Theme, Online Store script tags

Developer

ThoughtMetric Inc.

Apps in the dataset:
1
Address:
100 Summer Street, Ste 1600, Boston, MA, 02110, US
Support email domain:
thoughtmetric.io
English support:
yes
Resources:
Privacy policy, App Documentation

Similar apps

Shopify's own similar-apps list first, then apps in the same category that share the most feature handles.

From the Shopify listingDeveloper claims, shown verbatim and collapsed. 86 words.Show
  • Ground truth marketing analytics
  • Multi Touch Attribution
  • Discover Top-Performing Ads
  • Analyze Ad Creatives
  • Customer analytics

Marketing attribution for your e-commerce business. Ground truth marketing measurement.

ThoughtMetric integrates with all of your marketing platforms so you can easily identify which marketing channels are working and which ones aren't. Don't settle for a world where all of your marketing data is siloed and every channel takes credit for the same conversion. With ThoughtMetric, you can see your true marketing ROI across all your digital channels. ThoughtMetric detects the true source of a conversion using a combination of pixel tracking data and customer surveys.

Questions and comments

Questions people ask about ThoughtMetric Analytics, answered from what this page shows. Entries marked Site editor are written by the EcomAppReviews editor. Reader comments appear after a person has read and approved them, usually within a day. E-mail addresses are never published.

Ask a question or share what worked for your store

Read by a person before it appears. One link at most, no HTML.

Last updated Oct 21, 2026. Ratings and review counts are the values shown on each app's public listing. How the numbers are computed: methodology.

14 reviews counted on the listing. Rating and count in the structured data are the values Shopify displayed when the listing was last refreshed.