EcomAppReviews

Shopify app

Emerging

OptinMonster Email Popups

Improve the ROI of your existing traffic with targeted popups.

Rating on Shopify
2.6(16)
Reviews
16
Developer
OptinMonster
Launched
November 27, 2017
Pricing
$49/month. Free trial available.
Languages
English

View on the Shopify App Store

The facts

Every value below is read from the listing or computed by the published formula. Nothing is a verdict.

Rank in Email marketing

#14 of 53

See the ranked table

Rank in Pop-ups

#25 of 60

See the ranked table

Bayesian rating

3.83

category median 4.20

Reviews in the last 180 days

0

from the 3 reviews on the listing page

1 and 2 star share

38%

6 of 16

Starting price

$49/month

band: $30 to $99 · 30-day trial

Pricing plans as listed on Shopify

All charges are billed in USD. Recurring and usage-based charges are billed every 30 days.

PlanPriceBilled yearlyTrialUsage feeIncluded
Growth Plan$49/monthnot offered30 daysnone statedUnlimited exit & email popups; 400+ pre-made templates; 30+ ESPs & CRMs; A/B testing; All targeting/triggers; All optin types; Priority support

Rating distribution

16 ratings on the listing at crawl time.

  • 5 stars10(63%)
  • 4 stars0(0%)
  • 3 stars0(0%)
  • 2 stars0(0%)
  • 1 star6(38%)

Latest reviews

The 3 most recent of 3 on-page reviews, quoted to at most 25 words each. Full reviews are on the Shopify listing.

  • 1 starMar 18, 2025LushnLavish.comUnited States3 days using the app

    "Warning to others. It is easy to make a pop up however there is no support if you can't link it to your mailchimp or ..."

    Developer replied. Read on Shopify

  • 5 starsAug 22, 2024GREAT PLAINS INDUSTRIESUnited StatesOver 1 year using the app

    "My request was handled in a speedy manner. The item I was inquiring about is not presently a feature of Optin Monster, so the agent ..."

    Developer replied. Read on Shopify

  • 5 starsJul 25, 2022Drink LMNT, INC.United StatesAbout 2 years using the app

    "We've found that OptinMonster is good for custom banners, and very easy to use for both technical and non-technical employees."

    Developer replied. Read on Shopify

Screenshots

5 of 7 listing screenshots, composed as review cards. Captions are the developer's own.

  • OptinMonster Email Popups Shopify app screenshot: Exit Popup & Email Popup Dashboard
    1 of 5: Exit Popup & Email Popup Dashboard
  • OptinMonster Email Popups Shopify app screenshot: Quickly Create Your Beautiful Exit Popup and Email Popup
    2 of 5: Quickly Create Your Beautiful Exit Popup and Email Popup
  • OptinMonster Email Popups Shopify app screenshot: Customize Your Exit Popup & Coupon Popup in our Builder!
    3 of 5: Customize Your Exit Popup & Coupon Popup in our Builder!
  • OptinMonster Email Popups Shopify app screenshot: Powerful Display Rules for all of your popups!
    4 of 5: Powerful Display Rules for all of your popups!
  • OptinMonster Email Popups Shopify app screenshot: Analytics for every popup in your account
    5 of 5: Analytics for every popup in your account

Features Shopify lists for this app

Feature handles from the listing, grouped as Shopify groups them.

Campaign types

  • Email campaigns
  • Pop-ups
  • Forms
  • Promotions
  • Exit intent
  • Abandoned cart
  • Browse abandonment
  • Surveys

Managing campaigns

  • Editor tool
  • AI generation
  • Localization
  • Custom code
  • Custom fonts
  • Bulk editing
  • Import and export
  • Consent collection
  • Email capture list
  • SMS capture list
  • Automations
  • Targeting
  • Geolocation
  • Segmentation
  • Tagging
  • Reporting
  • Analytics
  • A/B testing
  • APIs and webhooks

Pop-up types

  • Sales pop-ups
  • Email pop-ups
  • SMS pop-ups
  • Cart pop-ups
  • Exit intent
  • Discounts
  • Rewards
  • Spin the wheel
  • Countdown timers
  • Newsletters
  • Forms
  • Banners
  • Announcements
  • Games
  • Surveys
  • Quizzes
  • Warning pop-ups
  • Age verification
  • Consent pop-ups
  • Reviews pop-up
  • Custom pop-ups

Managing pop-ups

  • Editor tool
  • Templates
  • AI generation
  • Custom code
  • Custom fonts
  • Translation
  • Localization
  • Email capture list
  • SMS capture list
  • Campaigns
  • Triggers and rules
  • Automations
  • Targeting
  • Geolocation
  • Segmentation
  • Tagging
  • Reporting
  • Analytics
  • A/B testing
  • Tracking
  • APIs and webhooks

Works with

Third-party integrations link to their hub when 5 or more apps name them. Shopify's own surfaces are listed separately and never counted as integrations.

Data access

As disclosed on the listing. Never scored.

View staff and contributor data

Store owner, blog contributors

  • Store owner: Name, email address, phone number, physical address
  • Blog contributors: Email address, IP address, browser and operating system

View and edit store data

Products, Online Store, custom data

  • View products: Products, collections
  • Edit Online Store: Online Store pages, Online Store script tags
  • Edit custom data: Metaobject definitions, metaobjects

Developer

OptinMonster

Apps in the dataset:
1
Address:
400 Executive Center Dr, Suite 208, West Palm Beach, FL, 33401, US
Support email domain:
optinmonster.com
English support:
yes
Resources:
Privacy policy, FAQ

Similar apps

Shopify's own similar-apps list first, then apps in the same category that share the most feature handles.

From the Shopify listingDeveloper claims, shown verbatim and collapsed. 89 words.Show
  • Reduce cart abandonment and persuade users to buy with Exit Intent Popups
  • Show targeted offers based on items in cart, cart value, past purchases & more
  • Grow your email list with 400+ tested and proven popup templates
  • Increase conversions with countdown timers, content locking, advanced targeting
  • Create upsell, downsell and cross-sell campaigns with precise targeting

OptinMonster turns traffic into sales, one pop-up at a time, with personalized onsite retargeting.

OptinMonster is a lead generation and targeting platform used to grow email lists, generate leads and improve sales without needing a coder or designer. With OptinMonster, you can add segmented subscribers to your email list, reduce abandoning visitors, redirect visitors to higher converting pages, make time sensitive offers and upsells or cross sells, grow your social media following, generate more sales qualified leads, reduce bounce rates and more. So many possibilities with just one tool!

Data as of Oct 14, 2026, from the public Shopify App Store listing. How the numbers are computed: methodology.

16 reviews counted on the listing. Rating and count in the structured data are the values Shopify displayed at crawl time.