Shopify app
EmergingNovel: Wallet Pass for Brands
Seamless Referrals & Native Push Notifications for your Brand!
- Rating on Shopify
- 5.0(15)
- Reviews
- 15
- Developer
- Take Me To The Wallet Shop, LLC
- Launched
- February 3, 2022
- Pricing
- Free plan available. Free trial available.
- Languages
- English
The facts
Every value below is read from the listing or computed by the published formula. Nothing is a verdict.
Bayesian rating
4.17
category median 4.19
Reviews in the last 180 days
0
from the 3 reviews on the listing page
1 and 2 star share
0%
0 of 15
Starting price
$299/month
band: $100 to $299 · 14-day trial
Pricing plans as listed on Shopify
All charges are billed in USD. Recurring and usage-based charges are billed every 30 days. See all pricing options
| Plan | Price | Billed yearly | Trial | Usage fee | Included |
|---|---|---|---|---|---|
| Gonna Try It | Free | not offered | none | none stated | Free for developer stores; All features available |
| Gotta Have it | $299/month | $2870/year | 14 days | First 1000 passes included. $.10 per pass/month | Unlimited Push Notifications; Unlimited QR code Referrals; Location-Based Push Notifications; Automatic Storefront Login (Shopify +) |
Rating distribution
15 ratings on the listing at crawl time.
- 5 stars15(100%)
- 4 stars0(0%)
- 3 stars0(0%)
- 2 stars0(0%)
- 1 star0(0%)
Latest reviews
The 3 most recent of 3 on-page reviews, quoted to at most 25 words each. Full reviews are on the Shopify listing.
5 starsMar 12, 2025SwimOutlet.comUnited StatesAbout 1 year using the app
"At SwimOutlet, we're always looking for fresh ways to improve the customer experience, and partnering with Novel has been fantastic. Their wallet pass platform has ..."
5 starsFeb 20, 2025ARMRAUnited States9 months using the app
"Launching ARMRA’s Revival Rewards program has been a fun and rewarding experience. Grateful to collaborate with outstanding partners like Roger Beaman and his team at ..."
5 starsApr 23, 2024GhurkaUnited States5 months using the app
"I began working with Novel as one of the first clients for their newly introduced Wallet Pass. Though it was an immature product, it immediately ..."
Features Shopify lists for this app
Feature handles from the listing, grouped as Shopify groups them.
Program types
- Reward programs
- Memberships
- VIP tiers
- Affiliate programs
- Referrals
- Subscriptions
- Stamp or punch cards
- Gift card programs
- Cash back programs
- Digital wallets
- Custom programs
Rewards you can offer
- Points
- Discounts
- Coupons
- Cash back
- Store credit
- POS rewards
- Free shipping
- Free products
- Commission
- Early access
- Exclusive access
- Membership perks
- Events
- Custom rewards
POS
- Barcode scanning
- Discounts
- Gift card payments
- Store credit
- Multi-currency
- QR codes
Inventory management
- Real-time sync
- Auto-updates
- Multi-location
Staff management
- Sales commissions
Works with
Third-party integrations link to their hub when 5 or more apps name them. Shopify's own surfaces are listed separately and never counted as integrations.
- Attentive,Recharge,Yotpo,Replo
- JustUno,Gorgias,Alloy,Fondue
- Klaviyo,Influence.io,Refersion
- Northbeam,Junip,Triple Whale
- Okendo,Stay,Loop,Peel,Rebuy
- Postscript,Octane,ZenDesk,Skio
Shopify surfaces: Checkout, Customer accounts, Shopify POS
Data access
As disclosed on the listing. Never scored.
Not disclosed on the listing.
Developer
Take Me To The Wallet Shop, LLC
- Apps in the dataset:
- 1
- Address:
- 25 Kent Avenue, Suite 601, Brooklyn, NY, 11249, US
- Website:
- www.novel.com
- Support email domain:
- novel.com
- English support:
- yes
- Resources:
- Privacy policy, FAQ, Tutorial, demo store
Similar apps
Shopify's own similar-apps list first, then apps in the same category that share the most feature handles.
Point of Sale
3.2(401) · listed as similar by Shopify
UpPromote Affiliate Marketing
On Shopify, not yet in the dataset · listed as similar by Shopify
Smile: Loyalty Program Rewards
On Shopify, not yet in the dataset · listed as similar by Shopify
Thank You Coupon
No ratings yet · shares 44% of feature handles
Spaaza: Loyalty & Incentives
No ratings yet · shares 40% of feature handles
Upzelo Loyalty & Wallet Passes
5.0(5) · shares 37% of feature handles
From the Shopify listingDeveloper claims, shown verbatim and collapsed. 43 words.Show
- Push Notifications: skip crowded inboxes and SMS with pushes, no app needed
- POS Integrations: an omnichannel solution with scan-in-store redemptions
- Conversational Referrals: simple word-of-mouth referrals via SMS or QR code
- Location Based Pushes: send pushes to customers as they pass by any location
- Retention Integrations: easily integrate with just about any loyalty app
Accelerate repeat purchases & referral revenue
Send Push Notifications with a Wallet Pass, no App required! Reach your customers online + in-store and drive conversions. Get setup in minutes with a branded wallet pass that fits into your customers Apple and Google wallet.
Data as of Oct 15, 2026, from the public Shopify App Store listing. How the numbers are computed: methodology.
15 reviews counted on the listing. Rating and count in the structured data are the values Shopify displayed at crawl time.