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Shopify app

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Mulwi: Facebook Pixel

Track customer activity and take full advantage of Facebook ad

Rating on Shopify
No ratings yet
Reviews
0
Launched
June 6, 2024
Pricing
Free plan available. Free trial available.
Languages
English

View on the Shopify App Store

The facts

Every value below is read from the listing or computed by the published formula. Nothing is a verdict.

Rank in Ads

#127 of 149

See the ranked table

Rank in Analytics

#342 of 445

See the ranked table

Bayesian rating

n/a

category median 4.38

Reviews in the last 180 days

n/a

no dated reviews collected

1 and 2 star share

n/a

no rating distribution

Starting price

$5.99/month

band: Under $10 · 7-day trial

Pricing plans as listed on Shopify

All charges are billed in USD. Recurring and usage-based charges are billed every 30 days.

PlanPriceBilled yearlyTrialUsage feeIncluded
FreeFreenot offerednonenone statedCAPI for a single pixel; One feed; Real-time pixel reports; Automatically track events; Campaign reports; Up to 400 product variants
Basic$5.99/monthnot offered7 daysnone statedUnlimited pixels; Unlimited feeds; Real-time pixel reports; Automatically track events; Campaign reports; Up to 4 000 product variants
Optimal$11.99/monthnot offered7 daysnone statedUnlimited pixels; Unlimited feeds; Real-time pixel reports; Automatically track events; Campaign reports; Up to 10 000 product variants
Advanced$19.99/monthnot offered7 daysnone statedUnlimited pixels; Unlimited feeds; Real-time pixel reports; Automatically track events; Campaign reports

Features Shopify lists for this app

Feature handles from the listing, grouped as Shopify groups them.

Targeting

  • Custom audiences
  • Event-based
  • Behavior
  • Product category

Campaign management

  • Social media
  • Website
  • Pixel management

Performance analytics

  • Ad spend
  • ROI analysis
  • Conversion tracking
  • Dashboards
  • Impression counts
  • UTM attribution
  • Traffic source

Customer behavior

  • Real-time tracking
  • Event tracking
  • Page views
  • Visitor IP

Marketing and sales

  • Marketing attribution
  • Checkout analytics
  • ROAS
  • Purchase tracking
  • Funnel analysis
  • UTM tracking
  • Abandoned cart
  • Pixel tracking

Visuals and reports

  • Analytics dashboard
  • Custom dashboards
  • Custom reports

Works with

Third-party integrations link to their hub when 5 or more apps name them. Shopify's own surfaces are listed separately and never counted as integrations.

Shopify surfaces: Checkout

Data access

As disclosed on the listing. Never scored.

Not disclosed on the listing.

Developer

Mirasvit Ecommerce Solutions

Apps in the dataset:
5
Address:
3400 Richmond Pkwy #2124, Richmond, CA, 94806, US
Website:
mulwi.com
Support email domain:
mulwi.com
English support:
yes
Resources:
Privacy policy, App Documentation

Similar apps

Shopify's own similar-apps list first, then apps in the same category that share the most feature handles.

From the Shopify listingDeveloper claims, shown verbatim and collapsed. 95 words.Show
  • Install the app in minutes with no coding and track events automatically
  • Avoid hassle updating your products using the built-in Facebook feed
  • Increase your E-Commerce stores' ROAS using tracked data
  • Connect your Ads Manager & view Realtime wholesale and Ads Reports in one place

Track customer actions in the store and make the most out of Facebook ads for maximum efficiency.

Use the Facebook CAPI & Ads to track the actions of website visitors, also known as conversion tracking. Create ad campaigns with Feeds and get real-time data from reports to see which ads are working finest. No delays in the reports, so you can analyze the effectiveness of your advertising straight away. You'll get both general and individual reports for visitors from Facebook. It works on the server side, so any tools won't affect your results. Happy tracking!

Questions and comments

Questions people ask about Mulwi: Facebook Pixel, answered from what this page shows. Entries marked Site editor are written by the EcomAppReviews editor. Reader comments appear after a person has read and approved them, usually within a day. E-mail addresses are never published.

Ask a question or share what worked for your store

Read by a person before it appears. One link at most, no HTML.

Data as of Oct 19, 2026, from the public Shopify App Store listing. How the numbers are computed: methodology.

0 reviews counted on the listing. Rating and count in the structured data are the values Shopify displayed at crawl time.