Shopify app
NewBratrax
Find the ads worth scaling, and the orders that prove...
- Rating on Shopify
- 5.0(1)
- Reviews
- 1
- Developer
- Bratrax
- Launched
- March 12, 2025
- Pricing
- $99/month. Free trial available.
- Languages
- English
The facts
Every value below is read from the listing or computed by the published formula. Nothing is a verdict.
Bayesian rating
4.53
category median 4.53
Reviews in the last 180 days
1
from the 1 reviews on the listing page
1 and 2 star share
0%
0 of 1
Starting price
$99/month
band: $30 to $99 · 60-day trial
Pricing plans as listed on Shopify
All charges are billed in USD. Recurring and usage-based charges are billed every 30 days.
| Plan | Price | Billed yearly | Trial | Usage fee | Included |
|---|---|---|---|---|---|
| Bratrax Lite | $99/month | not offered | 60 days | none stated | Flat price, never scales with GMV; No order caps, no per-order fees; All 7 dashboards included; All ad, email, SMS & native integrations; All 5 attribution models; Touchpoint history on every order; COGS, shipping, fees, custom expenses; Your own profit and margin rules |
Rating distribution
1 ratings on the listing when last refreshed.
- 5 stars1(100%)
- 4 stars0(0%)
- 3 stars0(0%)
- 2 stars0(0%)
- 1 star0(0%)
Latest reviews
The 1 most recent of 1 on-page reviews, quoted to at most 25 words each. Full reviews are on the Shopify listing.
5 starsSep 22, 2026The Montessori RoomCanada4 months using the app
"Great way to see how much return we are actually seeing from our ad spend."
Features Shopify lists for this app
Feature handles from the listing, grouped as Shopify groups them.
Customer behavior
- Activity tracking
- Event tracking
- Segmentation
- Page views
- Lifetime value (LTV)
Marketing and sales
- AI insights
- Marketing attribution
- Checkout analytics
- ROAS
- Profit insights
- Purchase tracking
- Funnel analysis
- UTM tracking
- Pixel tracking
Visuals and reports
- Analytics dashboard
- Custom dashboards
- Custom reports
- Data export
- Historical analysis
Works with
Third-party integrations link to their hub when 5 or more apps name them. Shopify's own surfaces are listed separately and never counted as integrations.
Shopify surfaces: Checkout
Data access
As disclosed on the listing. Never scored.
View customer data
Sensitive data, device and activity data
- Sensitive data: Name, email address, phone number, physical address
- Device and activity data: Geolocation, IP address, browser and operating system, browsing behavior, client ID cookie
View staff and contributor data
Store owner
- Store owner: Name, email address, phone number, physical address
View and edit store data
Customers, products, orders, store analytics, Online Store
- View customers: Browsing behavior, customer data
- View products: Inventory, products, collections
- View orders: All order history
- Edit store analytics: Reports, web pixels
- View Online Store: Theme
Developer
Bratrax
- Apps in the dataset:
- 1
- Address:
- 131 Morninghill Dr, Columbia, SC, 29210, US
- Website:
- bratrax.com
- Support email domain:
- bratrax.com
- English support:
- yes
- Resources:
- Privacy policy, FAQ, Tutorial, changelog
Similar apps
Shopify's own similar-apps list first, then apps in the same category that share the most feature handles.
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runNorth
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From the Shopify listingDeveloper claims, shown verbatim and collapsed. 106 words.Show
- Each sale counted once: no double-counting, no mystery 'Direct' bucket
- Ad-level attribution: every sale traced to channel, campaign, ad set and ad
- Nothing hidden: drill any number down to the orders and touchpoints behind it
- New-customer metrics: split new vs returning ROAS & CAC that blended MER hides
- Know who buys, and who's just lurking: LTV by acquisition channel
See the real ROAS of every campaign, ad set and ad — and the ad sales still showing as 'Direct'.
Meta, Google and TikTok each claim credit for the same sale, and what's left over lands in a catch-all 'Direct' bucket. Bratrax closes that gap: every order ties back to what actually drove it — the ad, the email, the SMS, even the subscription.
Choose the attribution model you trust — last-touch, first-touch, linear or time-decay — so you're never locked to one version of the truth.
Grow what's working, cut what isn't, and trust every number, because it traces back to the orders behind it.
Questions and comments
Questions people ask about Bratrax, answered from what this page shows. Entries marked Site editor are written by the EcomAppReviews editor. Reader comments appear after a person has read and approved them, usually within a day. E-mail addresses are never published.
Last updated Oct 20, 2026. Ratings and review counts are the values shown on each app's public listing. How the numbers are computed: methodology.
1 review counted on the listing. Rating and count in the structured data are the values Shopify displayed at crawl time.