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Shopify app

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Avantify First‑Party Pixel

First-party pixel and server-side tracking to improve ROAS.

Rating on Shopify
No ratings yet
Reviews
0
Developer
Avantify
Launched
January 21, 2026
Pricing
From $29/month. Free trial available.
Languages
English

View on the Shopify App Store

The facts

Every value below is read from the listing or computed by the published formula. Nothing is a verdict.

Rank in Analytics

#258 of 482

See the ranked table

Rank in Ads

#112 of 154

See the ranked table

Bayesian rating

n/a

category median 4.46

Reviews in the last 180 days

n/a

no dated reviews collected

1 and 2 star share

n/a

no rating distribution

Starting price

$29/month

band: $10 to $29 · 30-day trial

Pricing plans as listed on Shopify

All charges are billed in USD. Recurring and usage-based charges are billed every 30 days.

PlanPriceBilled yearlyTrialUsage feeIncluded
Small$29/monthnot offered30 daysOrder volume: 1,000 order/month included, $0.01 per extra order.Avantify Durable ID; One-click Server-side Tracking; Meta & TikTok Conversions API; Cross-device Tracking; Attribution Analytics and Live Activitie; Express Checkout ClickID Retaining; Many more Dashboards
Growth$59/monthnot offered30 daysOrder volume: 10,000 order/month included, $0.005 per extra order.Everything in Small Plan +; Headless integration support; 6 hour SLA support
Enterprise$199/monthnot offered30 daysOrder volume: 50,000 order/month included, $0.003 per extra order.Everything in Growth Plan +; 12 hour SLA support

Features Shopify lists for this app

Feature handles from the listing, grouped as Shopify groups them.

Customer behavior

  • Real-time tracking
  • Activity tracking
  • Event tracking
  • Segmentation
  • Page views

Marketing and sales

  • ROAS
  • Purchase tracking
  • UTM tracking
  • Pixel tracking

Visuals and reports

  • Analytics dashboard
  • Custom reports
  • Data export
  • GDPR compliance

Targeting

  • Audience segments
  • Event-based
  • Retargeting

Campaign management

  • Pixel management

Performance analytics

  • Conversion tracking
  • Dashboards
  • UTM attribution

Works with

Third-party integrations link to their hub when 5 or more apps name them. Shopify's own surfaces are listed separately and never counted as integrations.

  • Meta Conversion API (CAPI)
  • TikTok Events API
  • Web Pixel API

Shopify surfaces: Checkout

Data access

As disclosed on the listing. Never scored.

View customer data

Sensitive data, device and activity data

  • Sensitive data: Name, email address, phone number, physical address
  • Device and activity data: Geolocation, IP address, browser and operating system, browsing behavior, client ID cookie

View staff and contributor data

Store owner

  • Store owner: Name, email address, phone number, physical address

View and edit store data

Customers, products, orders, store analytics, Online Store

  • View customers: Browsing behavior, customer data
  • View products: Products, collections
  • View orders: All order history for the last 60 days
  • Edit store analytics: Web pixels
  • View Online Store: Theme

Developer

Avantify

Apps in the dataset:
2
Address:
Hanoi, Vietnam, Hanoi, 10000, VN
Support email domain:
gmail.com
English support:
yes
Resources:
Privacy policy

Similar apps

Shopify's own similar-apps list first, then apps in the same category that share the most feature handles.

From the Shopify listingDeveloper claims, shown verbatim and collapsed. 83 words.Show
  • Identify more of your website traffic over time and across sessions.
  • Server-side tracking, cross-device tracking, express checkout ClickID recovery.
  • Send more cart abandonment emails through Klaviyo integration.
  • See Avantify's revenue impact through user-friendly dashboards.

Capture and leverage first-party data to improve your marketing performance.

Avantify helps identify and enrich visitor profiles, then activate them across marketing platforms like Facebook Pixel (Meta Pixel) and TikTok Pixel. With server-side tracking, it recovers signals lost to ad blockers and iOS privacy changes. It extends visitor recognition from 7 days (or 24h for ads) up to a full year, enriches returning sessions, and maps the full customer journey. One-click integration for Meta Ads and TikTok Ads strengthens attribution with first-party data.

Questions and comments

Questions people ask about Avantify First‑Party Pixel, answered from what this page shows. Entries marked Site editor are written by the EcomAppReviews editor. Reader comments appear after a person has read and approved them, usually within a day. E-mail addresses are never published.

Ask a question or share what worked for your store

Read by a person before it appears. One link at most, no HTML.

Data as of Oct 20, 2026, from the public Shopify App Store listing. How the numbers are computed: methodology.

0 reviews counted on the listing. Rating and count in the structured data are the values Shopify displayed at crawl time.