Shopify app
NewVello
Embed shoppable short-form videos directly on your storefront.
- Rating on Shopify
- No ratings yet
- Reviews
- 0
- Developer
- Carryup
- Launched
- July 27, 2026
- Pricing
- Free plan available. Free trial available.
- Languages
- English
The facts
Every value below is read from the listing or computed by the published formula. Nothing is a verdict.
Bayesian rating
n/a
category median 4.59
Reviews in the last 180 days
n/a
no dated reviews collected
1 and 2 star share
n/a
no rating distribution
Starting price
$9/month
band: Under $10 · 7-day trial
Pricing plans as listed on Shopify
All charges are billed in USD. Recurring and usage-based charges are billed every 30 days.
| Plan | Price | Billed yearly | Trial | Usage fee | Included |
|---|---|---|---|---|---|
| Free | Free | not offered | none | none stated | AI product tagging; 20 Videos; 3 Widgets |
| Starter | $9/month | $90/year | 7 days | none stated | AI product tagging; AI auto-captions; Remove branding; !0 Widgets; 50 Videos |
| Growth | $19/month | $190/year | 7 days | none stated | AI product tagging; AI auto-captions; A/B testing; Live shopping; UGC portal; Remove branding; 200 Videos; Unlimited Widgets |
| Pro | $29/month | $290/year | 7 days | none stated | AI product tagging; AI auto-captions; A/B testing; Live shopping; UGC portal; API access; Unlimited Videos; Unlimited Widgets |
Features Shopify lists for this app
Feature handles from the listing, grouped as Shopify groups them.
Video management
- Shoppable videos
- Autoplay
- Add to cart
- Interactive video
- Checkout
- UGC
- Social sharing
- Analytics
Customization
- Video import
- Video background
- Video widget
- Embedded videos
- Pop-ups
- Carousels
- Mobile responsive
Works with
Third-party integrations link to their hub when 5 or more apps name them. Shopify's own surfaces are listed separately and never counted as integrations.
Shopify surfaces: Shopify Admin
Data access
As disclosed on the listing. Never scored.
View customer data
Device and activity data
- Device and activity data: Geolocation, IP address, browser and operating system
View staff and contributor data
Store owner, blog contributors
- Store owner: Name, email address, phone number, physical address
- Blog contributors: Email address, IP address, browser and operating system
View and edit store data
Products, orders, store analytics, Online Store, Shopify admin
- Edit products: Products, collections
- Edit orders: All order history for the last 60 days
- View store analytics: Analytics
- Edit Online Store: Online Store pages, theme
- Edit Shopify admin: Files
Developer
Carryup
- Apps in the dataset:
- 2
- Address:
- Bangalore, KA, IN
- Website:
- not stated
- Support email domain:
- carryup.in
- English support:
- yes
- Resources:
- Privacy policy, demo store
Similar apps
Shopify's own similar-apps list first, then apps in the same category that share the most feature handles.
Mintt TikTok Feed
5.0(32) · listed as similar by Shopify
Moast Shoppable Video & UGC
5.0(344) · listed as similar by Shopify
Outfy ‑ Social Media Auto Post
4.8(572) · listed as similar by Shopify
Tvora Studio
No ratings yet · shares 88% of feature handles
Shoppable Videos UGC ‑ ReelTok
5.0(36) · shares 83% of feature handles
Reelv Shoppable Videos & UGC
4.9(76) · shares 78% of feature handles
From the Shopify listingDeveloper claims, shown verbatim and collapsed. 82 words.Show
- Import short-form videos directly from Instagram, TikTok, and YouTube.
- Tag your products at specific video timestamps to enable direct purchases.
- Embed shoppable videos anywhere on your site, including a floating bubble.
- Use AI to automatically generate captions and tag products in your videos.
- Set up in minutes using lightweight app embed blocks with zero coding required.
Embed shoppable short-form videos directly on your store. Import Reels or TikToks instantly.
Vello brings the engaging experience of short-form video directly to your storefront. Merchants can easily upload product demos or import existing content from Instagram, TikTok, and YouTube. By letting customers purchase products directly from within the video player, Vello creates a seamless shopping experience. Setup is simple with customizable widgets like floating bubbles and inline blocks. Save time with AI tools that automatically generate captions and tag your products.
Questions and comments
Questions people ask about Vello, answered from what this page shows. Entries marked Site editor are written by the EcomAppReviews editor. Reader comments appear after a person has read and approved them, usually within a day. E-mail addresses are never published.
Last updated Oct 23, 2026. Ratings and review counts are the values shown on each app's public listing. How the numbers are computed: methodology.
0 reviews counted on the listing. Rating and count in the structured data are the values Shopify displayed when the listing was last refreshed.