Shopify app
LeaderBuilt for ShopifyVariant Option Product Options
Personalize product, custom product variants, custom fields
- Rating on Shopify
- 4.6(637)
- Reviews
- 637
- Developer
- Relentless Apps
- Launched
- February 22, 2017
- Pricing
- Free plan available. Free trial available.
- Languages
- English
The facts
Every value below is read from the listing or computed by the published formula. Nothing is a verdict.
Bayesian rating
4.59
category median 4.48
Reviews in the last 180 days
3
from the 3 reviews on the listing page
1 and 2 star share
6%
40 of 637
Starting price
$9.99/month
band: Under $10 · 14-day trial
Pricing plans as listed on Shopify
All charges are billed in USD. Recurring and usage-based charges are billed every 30 days.
| Plan | Price | Billed yearly | Trial | Usage fee | Included |
|---|---|---|---|---|---|
| Starter Plan | Free | not offered | none | none stated | Limited to 1 Product; Unlimited Product Options; buttons, image/ color swatches; long and short text boxes; unlimited file uploads; checkboxes, radio buttons; multi-select settings |
| Basic Plan | $9.99/month | $99.99/year | 14 days | none stated | Unlimited Products; Unlimited Product Options:; buttons, image/ color swatches; long and short text boxes; unlimited file uploads; checkboxes, radio buttons; multi-select settings, Duplicate tool; * Free for Development Stores |
| Advanced | $19.99/month | $199.99/year | 14 days | none stated | Unlimited Products; Unlimited Product Options; Everything in the Basic Plan; Conditional Logic; Price Add-ons; Duplicate tool; * Free for Development Stores |
Rating distribution
637 ratings on the listing when last refreshed.
- 5 stars566(89%)
- 4 stars18(3%)
- 3 stars13(2%)
- 2 stars7(1%)
- 1 star33(5%)
Latest reviews
The 3 most recent of 3 on-page reviews, quoted to at most 25 words each. Full reviews are on the Shopify listing.
1 starOct 20, 2026JoydecoUnited KingdomAbout 2 years using the app
"There is an issue with the prices displayed on the cart and checkout pages. We have been contacting your support team for a week, but ..."
Developer replied. Read on Shopify
1 starOct 14, 2026Joydeco UKUnited Kingdom5 months using the app
"There is an issue with the prices displayed on the cart and checkout pages. We reported it a week ago, but it still hasn’t been ..."
Developer replied. Read on Shopify
5 starsJul 3, 2026The Bambi BaseAustraliaAbout 5 years using the app
"I have been using this app for a few years now and have never encountered a problem. The team are always eager to help and ..."
Developer replied. Read on Shopify
Features Shopify lists for this app
Feature handles from the listing, grouped as Shopify groups them.
Customization
- Checkboxes
- Swatches
- Conditional logic
- Dropdowns
- File upload
- Multi-select
- Numbers
- Radio buttons
- Custom text
- Gift wrap
- Custom CSS
- Custom HTML
- Translation
- Variants display
Pricing
- Bulk pricing
- Conditional pricing
- Custom pricing
- Discount options
- Add-ons
- Variant upcharges
- Premium upcharges
Inventory
- Hide out-of-stock
- Stock availability
- In-stock display
- Manual updates
Works with
Third-party integrations link to their hub when 5 or more apps name them. Shopify's own surfaces are listed separately and never counted as integrations.
- Best Custom options
- EZ Terms, RA Terms, R terms
- upload kit, varaints
- uploadkit uploadery
- VO Product Options
Shopify surfaces: Shopify Admin
Data access
As disclosed on the listing. Never scored.
Not disclosed on the listing.
Developer
Relentless Apps
- Apps in the dataset:
- 3
- Address:
- 5150 Mae Anne Ave, Suite 405 #1199, Reno, NV, 89523, US
- Website:
- www.relentlessapps.com
- Support email domain:
- relentlessapps.com
- English support:
- yes
- Resources:
- Privacy policy, FAQ, demo store
Similar apps
Shopify's own similar-apps list first, then apps in the same category that share the most feature handles.
Easify Custom Product Options
4.9(3,170) · listed as similar by Shopify
Globo Product Options, Variant
4.9(5,181) · listed as similar by Shopify
King Product Options, Variants
4.7(492) · listed as similar by Shopify
Myra: Custom Product Options
4.1(9) · shares 71% of feature handles
Appify Custom Product Options
5.0(4) · shares 68% of feature handles
MPO ‑ Multiple Product Options
5.0(98) · shares 67% of feature handles
From the Shopify listingDeveloper claims, shown verbatim and collapsed. 78 words.Show
- price add on, custom text box, checkbox, photo upload photo, custom options
- upload image upload file product addons product personalizer, variant picker
- Infinite Product Options and Custom variant image swatch variant color swatches
- custom product builder, product add on infinite, options variant image variant
- textbox product variations best custom product options variant option text field
Customize products with unlimited options, price add-ons, swatches, buttons conditional logic & more
Advanced product options w/ colour swatches & color variant. Create multi select & conditional logic w/ VO Product Options. Use as a product configurator; texboxes, surcharges, & monograms. Create price addons for best custom option variants, & multi variants. VO Options, product varient picker, textfield, textify, variant app, Multiple attributes, g-variants product options, unlimited variant product options to customize products easify options bold product option
Questions and comments
Questions people ask about Variant Option Product Options, answered from what this page shows. Entries marked Site editor are written by the EcomAppReviews editor. Reader comments appear after a person has read and approved them, usually within a day. E-mail addresses are never published.
Last updated Oct 21, 2026. Ratings and review counts are the values shown on each app's public listing. How the numbers are computed: methodology.
637 reviews counted on the listing. Rating and count in the structured data are the values Shopify displayed at crawl time.