Shopify app
NewProfitEdge ‑ Dynamic Pricing
Dynamic pricing for Google Shopping retailers. Protect margins
- Rating on Shopify
- No ratings yet
- Reviews
- 0
- Developer
- Merstell
- Launched
- May 19, 2026
- Pricing
- From $129/month. Free trial available.
- Languages
- English
The facts
Every value below is read from the listing or computed by the published formula. Nothing is a verdict.
Bayesian rating
n/a
category median 4.66
Reviews in the last 180 days
n/a
no dated reviews collected
1 and 2 star share
n/a
no rating distribution
Starting price
$129/month
band: $100 to $299 · 14-day trial
Pricing plans as listed on Shopify
All charges are billed in USD. Recurring and usage-based charges are billed every 30 days. See all pricing options
| Plan | Price | Billed yearly | Trial | Usage fee | Included |
|---|---|---|---|---|---|
| CORE | $129/month | $1299/year | 14 days | none stated | Price Recommendations up to 1,000 SKUs; Competitor Price Monitoring - up to 3; Google Merchant Center Benchmark Pricing; Integrate Google Ads Spend & Conversions |
| PLUS | $259/month | $2599/year | 14 days | none stated | Price Recommendations up to 5,000 SKUs; Competitor Price Monitoring - up to 5; All features from the CORE plan; Reporting & Analysis; Historical Charts; Push Prices to Shopify |
| PRO | $519/month | $5199/year | 14 days | none stated | Price Recommendations for 10,000 SKUs; Competitor Price Monitoring - up to 8; All features from the PLUS plan; Automated Pricing Pushes to Shopfiy; Activity Log |
| MAX | $899/month | $8999/year | 14 days | none stated | Price Recommendations for 20,000 SKUs; Competitor Price Monitoring - up to 10; All features from the PRO plan; Dedicated Support |
Features Shopify lists for this app
Feature handles from the listing, grouped as Shopify groups them.
Pricing management
- Pricing rules
- Auto-repricing
Monitoring
- Price tracking
- Price alerts
- Price history
- Trend analysis
- Reports
- Competitor tracking
- Dashboards
- Analytics
Works with
Third-party integrations link to their hub when 5 or more apps name them. Shopify's own surfaces are listed separately and never counted as integrations.
Data access
As disclosed on the listing. Never scored.
View customer data
Device and activity data
- Device and activity data: Geolocation, IP address, browser and operating system
View staff and contributor data
Store owner
- Store owner: Name, email address, phone number, physical address
View and edit store data
Products, orders, other data
- Edit products: Inventory, products, collections
- View orders: All order history, returns
- View other data: Inventory shipments, inventory shipments received items, inventory transfers, publications of products on sales channels
Developer
Merstell
- Apps in the dataset:
- 1
- Address:
- 1st Floor Unit 2, Fareham Heights, Fareham, ENG, PO16 8XT, GB
- Website:
- merstell.com
- Support email domain:
- profitedge.app
- English support:
- yes
- Resources:
- Privacy policy
Similar apps
Shopify's own similar-apps list first, then apps in the same category that share the most feature handles.
Shopify Smart Pricing
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Discounty: Bulk Discount Sales
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Intelligems: A/B Testing
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Pricefy | A.I. Dynamic Pricing
4.6(73) · shares 83% of feature handles
Lurk ‑ Dynamic Pricing
4.4(7) · shares 83% of feature handles
Prisync AI | Dynamic Pricing
4.9(242) · shares 77% of feature handles
From the Shopify listingDeveloper claims, shown verbatim and collapsed. 55 words.Show
- Automate price changes within your pricing rules and margin guardrails
- Factor competitor pricing into dynamic pricing decisions across your catalog
- Use product costs, demand signals, stock levels and Google Ads in one workflow
- Push price changes to Shopify safely with built-in validation checks
- Apply pricing strategies by category or across your entire store
Automated pricing for Google Shopping retailers. Stay competitive and protect margins.
ProfitEdge helps Shopify retailers advertising on Google Shopping automate pricing decisions while protecting margins. It factors in competitor pricing alongside product costs, sales velocity, stock levels, and Google Ads data to recommend and safely push price changes within your pricing rules and margin guardrails.
Questions and comments
Questions people ask about ProfitEdge ‑ Dynamic Pricing, answered from what this page shows. Entries marked Site editor are written by the EcomAppReviews editor. Reader comments appear after a person has read and approved them, usually within a day. E-mail addresses are never published.
Last updated Oct 21, 2026. Ratings and review counts are the values shown on each app's public listing. How the numbers are computed: methodology.
0 reviews counted on the listing. Rating and count in the structured data are the values Shopify displayed when the listing was last refreshed.