Shopify app
LeaderBuilt for ShopifyJoy Loyalty Program Rewards
Build loyalty program w/ rewards, points, VIP tier, referrals
- Rating on Shopify
- 4.9(1,791)
- Reviews
- 1,791
- Developer
- Joy Loyalty Program & Rewards
- Launched
- June 28, 2021
- Pricing
- Free plan available. Free trial available.
- Languages
- English, Spanish, Italian, French, Japanese, German, Indonesian, Chinese (Simplified)
The facts
Every value below is read from the listing or computed by the published formula. Nothing is a verdict.
Bayesian rating
4.89
category median 4.57
Reviews in the last 180 days
3
from the 3 reviews on the listing page
1 and 2 star share
1%
23 of 1,791
Starting price
$29/month
band: $10 to $29 · 30-day trial
Pricing plans as listed on Shopify
All charges are billed in USD. Recurring and usage-based charges are billed every 30 days. See all pricing options
| Plan | Price | Billed yearly | Trial | Usage fee | Included |
|---|---|---|---|---|---|
| Starter | Free | not offered | none | none stated | Flexible points & rewards program; Referral program with fraud prevention; Unified loyalty widget; On-brand loyalty design; Email reward notifications; 24/7 Live chat support; 250 monthly orders |
| Essential | $29/month | not offered | 14 days | 500 monthly orders, then +$15 per 100 orders | Points for social engagement; Dedicated loyalty page; Point expiration rules; Potential points on product page; 30+ integrations (Klaviyo, Recharge,...); Shopify Flow automation (22+ triggers); Joy Loyalty AI copilot; Analytics & performance reports |
| Advanced | $129/month | not offered | 14 days | 2,000 monthly orders, then +$10 per 100 orders | VIP tiers + B2B/Wholesale tiers; Loyalty Rule Engine (custom earning); Bonus point campaign (x2, x3 multiplier); Redeem in cart drawer; Loyalty Hub (Shopify native UI); POS loyalty extension (in-store rewards); Apple & Google Wallet passes; Paid membership programs |
| Ultimate | $499/month | not offered | 30 days | 7,000 monthly orders, then +$5 per 100 orders | Dynamic point expiration rules; Checkout UI loyalty extensions; Full Developer Toolkit + JS SDK; Unlimited integrations + REST API; White-glove onboarding; 24/7 priority support with SLA; On-demand development hours; Headless commerce (Hydrogen, Next.js) |
Rating distribution
1,791 ratings on the listing at crawl time.
- 5 stars1,701(95%)
- 4 stars60(3%)
- 3 stars7(0%)
- 2 stars4(0%)
- 1 star19(1%)
Latest reviews
The 3 most recent of 3 on-page reviews, quoted to at most 25 words each. Full reviews are on the Shopify listing.
5 starsSep 15, 2026PONGBOTHong Kong SAR21 days using the app
"We’ve been using Joy Loyalty Program for our Shopify store and overall it has been a great experience. The app is easy to set up ..."
5 starsSep 15, 2026Keeper's Collective WebsiteUnited States6 months using the app
"The app is incredibly easy to use, and the support team has been amazing. They went above and beyond to work with us despite time ..."
5 starsAug 15, 2026ElixirIndia14 days using the app
"I started to use this app for my developing Shopify store. This is very easy to integrate with Shopify and also quite aesthetic to welcome ..."
Developer replied. Read on Shopify
Screenshots
5 of 17 listing screenshots, composed as review cards. Captions are the developer's own.

1 of 5: Auto-reward Instagram mentions, comments, and story tags 
2 of 5: Paid membership feature for recurring revenue and auto-renewal 
3 of 5: Joy loyalty widget styled to match six different brands 
4 of 5: Branded loyalty cards for Apple Wallet and Google Wallet 
5 of 5: Customizable loyalty rules engine with point multipliers
Features Shopify lists for this app
Feature handles from the listing, grouped as Shopify groups them.
Program types
- Reward programs
- Memberships
- VIP tiers
- Referrals
- Subscriptions
- Gift card programs
- Cash back programs
- Custom programs
Rewards you can offer
- Points
- Discounts
- Coupons
- Gifts
- Gift cards
- Cash back
- Store credit
- POS rewards
- Shipping rates
- Free shipping
- Free products
- Early access
- Exclusive access
- Membership perks
- Badges
- Custom rewards
Discount types
- Discount codes
- Coupons
- Tiered pricing
- Flat discounts
- Percentage discounts
- Bulk discounts
- Free shipping
- Shipping rates
- Cart discounts
- Checkout discounts
- Gifts
- Rewards
- Limited time offers
- Pop-ups
- Banners
- Custom discounts
Managing discounts
- Import and export
- Custom code
- Campaigns
- Triggers and rules
- Discount stacking
- Automations
- Segmentation
- Tagging
- Tracking
- Reporting
- Analytics
- APIs and webhooks
Works with
Third-party integrations link to their hub when 5 or more apps name them. Shopify's own surfaces are listed separately and never counted as integrations.
- Chatty AI Chatbot & Live chat
- Judge.me Product Reviews App 5 apps
- Klaviyo: Email Marketing & SMS 10 apps
- Loox ‑ Visual Product Reviews
- Omnisend Email Marketing & SMS 6 apps
- Recharge Subscription
Shopify surfaces: Checkout, Customer accounts, Shopify POS, Shopify Flow, Shopify Admin
Data access
As disclosed on the listing. Never scored.
View customer data
Sensitive data, device and activity data
- Sensitive data: Name, email address, phone number, physical address
- Device and activity data: Geolocation, IP address, browser and operating system, browsing behavior, client ID cookie
View staff and contributor data
Store owner, blog contributors
- Store owner: Name, email address, phone number, physical address
- Blog contributors: Email address, IP address, browser and operating system
View and edit store data
Customers, products, orders, discounts, gift cards, store credit, store analytics, companies, Shopify Functions, Online Store, Shopify admin, other data
- Edit customers: Customer data, browsing behavior
- Edit products: Products, product listings, collections
- Edit orders: Draft orders, all order history, returns
- Edit discounts: Discount codes and promotions
- Edit gift cards: Gift cards
- Edit store credit: Store credit accounts, store credit account transactions
- Edit store analytics: Web pixels, reports
- View companies: Companies
- Edit Shopify Functions: Cart and checkout validations
- Edit Online Store: Online Store pages, Online Store script tags, theme
- Edit Shopify admin: Files
- Edit other data: Price rules, publications of products on sales channels, Shopify Markets settings, translations, locations
Developer
Joy Loyalty Program & Rewards
- Apps in the dataset:
- 1
- Address:
- Hanoi, VN
- Website:
- joy.so
- Support email domain:
- joy.so
- English support:
- yes
- Resources:
- Privacy policy, FAQ, demo store
Similar apps
Shopify's own similar-apps list first, then apps in the same category that share the most feature handles.
Essent Loyalty Program Rewards
5.0(490) · listed as similar by Shopify
Keystone Loyalty Rewards
On Shopify, not yet in the dataset · listed as similar by Shopify
Loyoly ‑ Loyalty and Referral
On Shopify, not yet in the dataset · listed as similar by Shopify
Voucherify
No ratings yet · shares 61% of feature handles
Antavo Loyalty & Incentives
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Glancito: Loyalty & Marketing
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From the Shopify listingDeveloper claims, shown verbatim and collapsed. 93 words.Show
- Auto-reward Instagram comments, story mentions & DMs — no manual work
- Free plan up to 250 orders/month. Points, referrals & unified widget preset
- 30+ touchpoints: cart & checkout redemption, wallet passes, store credit, POS
- Ask Joy anything with Claude, ChatGPT & Shopify Sidekick; rule engine, no code
- 24/7 live chat & dedicated account manager. Widget in 8 languages + custom CSS
Maximize customer loyalty with flexible loyalty rewards, points, VIP tiers, referrals, and POS
Joy is the loyalty platform for ambitious Shopify brands, built for power and flexibility. It is free for up to 250 orders a month, with points, referrals, and the loyalty widget included. Joy rewards Instagram comments, story mentions, and DMs automatically. Customers redeem points and store credit in cart, at checkout, and on POS, with passes in Apple and Google Wallet. Widget and loyalty page ship in 8 languages. Paid membership, VIP tiers, and a rule engine shape any program.
Questions and comments
Questions people ask about Joy Loyalty Program Rewards, answered from what this page shows. Entries marked Site editor are written by the EcomAppReviews editor. Reader comments appear after a person has read and approved them, usually within a day. E-mail addresses are never published.
Data as of Oct 20, 2026, from the public Shopify App Store listing. How the numbers are computed: methodology.
1,791 reviews counted on the listing. Rating and count in the structured data are the values Shopify displayed at crawl time.