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ICU• In Cart Upsell Cross Sell icon

Shopify app

Leader

ICU• In Cart Upsell Cross Sell

Boost AOV w/ In Cart Upsell, Cross-Sell & Post Purchase...

Rating on Shopify
4.8(585)
Reviews
585
Launched
December 8, 2015
Pricing
Free plan available. Free trial available.
Languages
English

View on the Shopify App Store

The facts

Every value below is read from the listing or computed by the published formula. Nothing is a verdict.

Rank in Upsell and cross-sell

#35 of 750

See the ranked table

Rank in Cart customization

#15 of 357

See the ranked table

Bayesian rating

4.79

category median 4.73

Reviews in the last 180 days

1

from the 3 reviews on the listing page

1 and 2 star share

3%

19 of 585

Starting price

$9.99/month

band: Under $10 · 30-day trial

Pricing plans as listed on Shopify

All charges are billed in USD. Recurring and usage-based charges are billed every 30 days. See all pricing options

PlanPriceBilled yearlyTrialUsage feeIncluded
Free PlanFreenot offerednonenone stated1 upsell offer only; "Powered by InCart Upsell" watermark
Shopify BASIC User$9.99/monthnot offered30 daysYour plan name will show as FLEX due to Shopify limitations, charges are based on your Shopify plan type.UNLIMITED offers, orders & revenue; Product page upsell; Cart page & cart drawer upsells; Checkout-click popup upsell; Post purchase upsell; A/B testing & conditional logic; "AI autopilot" automated offers; Concierge onboarding & support
Shopify GROW User$19.99/monthnot offered30 daysYour plan name will show as FLEX due to Shopify limitations, charges are based on your Shopify plan type.UNLIMITED offers, orders & revenue; Product page upsell; Cart page & cart drawer upsells; Checkout-click popup upsell; Post purchase upsell; A/B testing & conditional logic; "AI autopilot" automated offers; Concierge onboarding & support
Shopify ADVANCED$49.99/monthnot offered30 daysYour plan name will show as FLEX due to Shopify limitations, charges are based on your Shopify plan type.UNLIMITED offers, orders & revenue; Product page upsell; Cart page & cart drawer upsells; Checkout-click popup upsell; Post purchase upsell; A/B testing & conditional logic; "AI autopilot" automated offers; Concierge onboarding & support

Rating distribution

585 ratings on the listing when last refreshed.

  • 5 stars534(91%)
  • 4 stars29(5%)
  • 3 stars3(1%)
  • 2 stars7(1%)
  • 1 star12(2%)

Latest reviews

The 3 most recent of 3 on-page reviews, quoted to at most 25 words each. Full reviews are on the Shopify listing.

  • 5 starsJul 16, 2026RadikoUnited States3 days using the app

    "quick response"

    Developer replied. Read on Shopify

  • 5 starsFeb 6, 2026GemviusUnited StatesAlmost 5 years using the app

    "Love this app! Helps greatly with our AOV. Their customizations are easy to use and work nicely. Had an issue with the popups not working ..."

    Developer replied. Read on Shopify

  • 5 starsJan 22, 2026loblooSwedenAbout 1 month using the app

    "Excellent support and very flexible upsell logic. We had a complex setup with gender-specific products and bundles, and the team took the time to really ..."

    Developer replied. Read on Shopify

Features Shopify lists for this app

Feature handles from the listing, grouped as Shopify groups them.

Customization

  • Cart upsell
  • Product page upsell
  • Thank you page upsell
  • One-click add-ons
  • Cart drawer
  • Pop-ups
  • Custom CSS
  • Custom HTML
  • Drag-and-drop editor
  • Multi-currency
  • Custom rules

Offers and recommendations

  • Free gifts
  • Gift wrap
  • Product add-ons
  • Product recommendations
  • Frequently bought together
  • Bundles
  • Tiered discounts
  • AI recommendations

Analytics

  • A/B testing
  • Click-through rates
  • Conversion rates
  • Funnel performance

Cart display

  • Custom styles
  • Custom rules
  • Custom CSS
  • Promotions
  • Gift wrap
  • Mobile responsive
  • Cart drawer

Upselling

  • Product recommendations
  • Buy more, save more
  • Frequently bought together
  • Free gifts

Checkout customization

  • Automatic discounts
  • One-click upsell
  • Skip to checkout

Works with

Third-party integrations link to their hub when 5 or more apps name them. Shopify's own surfaces are listed separately and never counted as integrations.

Shopify surfaces: Checkout, Shopify Admin

Data access

As disclosed on the listing. Never scored.

View customer data

Device and activity data

  • Device and activity data: Geolocation, IP address, browser and operating system

View staff and contributor data

Store owner

  • Store owner: Name, email address, phone number, physical address

View and edit store data

Customers, products, orders, discounts, Online Store

  • Edit customers: Customer data
  • View products: Products, collections
  • Edit orders: Draft orders, order fulfillments, merchant managed fulfillment, order edits, all order history, shipping information, third-party fulfillment
  • Edit discounts: Discount codes and promotions
  • Edit Online Store: Theme, Online Store script tags
  • View other data: Locales

Developer

In Cart Upsell

Apps in the dataset:
1
Address:
75 Rockefeller Plz Ste 16C, New York, NY, 10019, US
Support email domain:
incartupsell.com
English support:
yes
Resources:
Privacy policy, demo store

Similar apps

Shopify's own similar-apps list first, then apps in the same category that share the most feature handles.

From the Shopify listingDeveloper claims, shown verbatim and collapsed. 92 words.Show
  • Maximize AOV with upsells on cart page/drawer, product pages & post purchase
  • Set triggers & rules for efficiently targeted cart upsell & cross-sell offers
  • Drive extra revenue with our robust pre and post-purchase upsell capability
  • Fine-tune upsell cart strategies with a smart, easy to read analytics dashboard
  • AI-autopilot feature to power the perfect automatic upselling and cross-selling

Increase AOV w/Targeted Upsell & Cross Sell Offers. Product Page, In Cart, Pop-ups, & Post Purchase!

Boost order values with In Cart Upsell & Cross-Sell app & create customized cart & post purchase upsell & cross-sell offers. Personalize shoppers experience w/ conditional logic & triggers. Perfect your upsell strategy with A/B testing on product upsell & cross-sell offers. Analyze effectiveness with an intuitive upselling dashboard. Post Purchase upselling & cross selling is easy with an in cart upsell cart app with 3 minute setup. This robust upsells app maximizes upselling and cross-selling.

Questions and comments

Questions people ask about ICU• In Cart Upsell Cross Sell, answered from what this page shows. Entries marked Site editor are written by the EcomAppReviews editor. Reader comments appear after a person has read and approved them, usually within a day. E-mail addresses are never published.

Ask a question or share what worked for your store

Read by a person before it appears. One link at most, no HTML.

Last updated Oct 21, 2026. Ratings and review counts are the values shown on each app's public listing. How the numbers are computed: methodology.

585 reviews counted on the listing. Rating and count in the structured data are the values Shopify displayed when the listing was last refreshed.