Shopify app
NewHelmsman
Automate Meta ad rules and score products
- Rating on Shopify
- No ratings yet
- Reviews
- 0
- Developer
- Helmsman
- Launched
- June 1, 2026
- Pricing
- $125/month. Free trial available.
- Languages
- English, Japanese
The facts
Every value below is read from the listing or computed by the published formula. Nothing is a verdict.
Bayesian rating
n/a
category median 4.42
Reviews in the last 180 days
n/a
no dated reviews collected
1 and 2 star share
n/a
no rating distribution
Starting price
$125/month
band: $100 to $299 · 45-day trial
Pricing plans as listed on Shopify
All charges are billed in USD. Recurring and usage-based charges are billed every 30 days. See all pricing options
Pricing is set outside Shopify: External charges may be billed by Helmsman separately from your Shopify invoice. Learn more Developer pricing page
| Plan | Price | Billed yearly | Trial | Usage fee | Included |
|---|---|---|---|---|---|
| Helmsman Basic | $125/month | not offered | 45 days | none stated | Automated Meta ads; AI product scoring; Auto-updated Meta product sets; Instagram performance dashboard |
Features Shopify lists for this app
Feature handles from the listing, grouped as Shopify groups them.
Targeting
- Product category
- AI targeting
Campaign management
- AI optimization
- Automated campaigns
- Social media
Performance analytics
- Performance tracking
- Ad spend
Works with
Third-party integrations link to their hub when 5 or more apps name them. Shopify's own surfaces are listed separately and never counted as integrations.
Data access
As disclosed on the listing. Never scored.
View staff and contributor data
Store owner
- Store owner: Name, email address, phone number, physical address
View store data
Products
- View products: Products, collections
Developer
Helmsman
- Apps in the dataset:
- 1
- Address:
- 203 HENDERSON ROAD #10-13, HENDERSON INDUSTRIAL PARK, Singapore, 159546, SG
- Website:
- not stated
- Support email domain:
- helmsman.jp
- English support:
- yes
- Resources:
- Privacy policy
Similar apps
Shopify's own similar-apps list first, then apps in the same category that share the most feature handles.
Facebook & Instagram
3.9(5,767) · listed as similar by Shopify
Google & YouTube
4.5(5,552) · listed as similar by Shopify
TikTok
4.8(16,010) · listed as similar by Shopify
Tanganica.com
No ratings yet · shares 50% of feature handles
Peakmerce ‑ ROAS & Attribution
5.0(2) · shares 40% of feature handles
CAPI Relay: Meta Pixel & API
5.0(2) · shares 38% of feature handles
From the Shopify listingDeveloper claims, shown verbatim and collapsed. 71 words.Show
- AI analyzes store data and scores product competitiveness
- AI analyzes Instagram posts and identifies engagement-based content insights
- Automatically create Meta ad campaigns in as little as 1 minute
- Optimize ad performance automatically with AI and automation rules
- Optimize ad performance automatically with AI and automation rules
AI analyzes store data to visualize product competitiveness and automate Meta ads
Helmsman is an AI agent designed to simplify advertising operations. By analyzing store data, AI identifies products with stronger advertising potential and generates product competitiveness scores. Analyze Instagram content, generate Meta product sets, and create Meta ad campaigns using AI-powered workflows and automation tools. AI and automation rules help monitor campaigns and support ongoing ad optimization and marketing operations.
Questions and comments
Questions people ask about Helmsman, answered from what this page shows. Entries marked Site editor are written by the EcomAppReviews editor. Reader comments appear after a person has read and approved them, usually within a day. E-mail addresses are never published.
Last updated Oct 20, 2026. Ratings and review counts are the values shown on each app's public listing. How the numbers are computed: methodology.
0 reviews counted on the listing. Rating and count in the structured data are the values Shopify displayed at crawl time.